seo

SEO Pandemic: How COVID-19 Is Affecting Marketers

SEO Pandemic: How COVID-19 Is Affecting Marketers

There is no doubt about it: the CoronaVirus has changed the world. Hopefully we can soon return to at least some form of “normal,” but there are still so many unknowns. Even without the influence of a global pandemic, SEO is always changing. Thanks to COVID-19 shutting down businesses across the country, the digital sector […]

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Ecommerce Content Optimization: Optimize Your Calls To Action

Content Optimization for eCommerce: The Complete Guide

SEO is very important for eCommerce. Why? Put most simply, it can boost an online store’s sales and revenue. To become a market leader in your industry, make sure you have well-optimized content. If you miss out on clicks, you miss out on sales. In such conditions, focus on optimizing your eCommerce website to address

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19 mistakes to avoid when launching an ecommerce website

eCommerce Mistakes To Avoid [INFOGRAPHIC]

With the majority of brick-and-mortar businesses moving online as well, we are seeing an overabundance of options online. This makes it difficult for business owners to stand apart from the rest. Are you just now beginning your online journey? If so, your challenge is to build a well-optimized website, with a superior user experience for users.

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Infographic about the role of Retargeting for Ecommerce businesses

The Effects Of Retargeting in Ecommerce [INFOGRAPHIC]

Customers will rarely make a purchase during their very first visit to a new website. It doesn’t matter how boldly designed the web store appears or how compelling the products and services are. Just about 2% of first time visitors actually buy, which is quite discouraging. However, there are ways to increase that number. With

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Google Search Console URL Removals Tool

New Google Removals Tool: What to Know and How to Benefit From It

Google has introduced a new Search Console that comes with a fantastic Removals tool. With this tool, you can manage SafeSearch filtering and temporarily block Google search results from a website. You can also temporarily block web pages from websites that you own. If you don’t own the site, there is a troubleshooter for that.

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How to Find Out if Your SEO Strategy is Working for Your Brand

How to Find Out if Your SEO Strategy is Working for Your Brand

Let’s first address the elephant in the room: SEO is a long-term game, period. However, due to the long-term nature of the channel, it’s a very common concern of marketing executives and managers to doubt the progress of their SEO campaign—or to think that their SEO simply doesn’t bring anything at all. So, how can

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Ecommerce Website Builders for Entrepreneurs

Why Ecommerce Website Builders Are Great for Frugal Entrepreneurs

When we first embark on a new business venture, the vast majority of us need to keep costs down in the first few years. Profits are typically lower with new businesses than at any other time during their lifespans. As a business owners, we have to make sure we aren’t spending a small fortune on

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JavaScript SEO Feature Image

Everything You Need to Know About JavaScript SEO

Just launched a dynamic website? Kudos to you! It could be your best sales move yet. Now, you are presenting your best face to online prospects, and hopefully, convincing them to buy into your story. If you used JavaScript for your website, be sure you’ve properly taken search engine optimization (SEO) into account. Otherwise, missteps

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Featured image - 11 SEO mistake that bloggers tend to make and how to avoid it

11 SEO Mistakes Bloggers Make And How To Avoid Them

A lot of bloggers tend to make similar mistakes, especially in their early days blogging. Let’s review the most common SEO mistakes with blogging, what harm these mistakes can cause, and how you can avoid the same gaffs yourself.  #1: Choosing the Wrong Keyword(s) This is where it all starts. A large percent of bloggers

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Google Logo New made with Legos

Why Google Loves Websites that Exhibit Strong User Engagement

Google holds an impressive share of searches – 90.8%! Obviously, what Google says, thinks, and does matters a lot. Since its entry into the digital realm in 1998, Google’s dominance in search has been nothing short of legendary. With millions of users performing billions of searches a day, Google is typically the first place they

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