Posts by Tommy Landry
How to Create High-Converting B2B Instagram Content: 5 Tried-and-Tested Tips
Are you struggling to create a content calendar for your business profile on Instagram? You’ve read all those expert tips on how to use hashtags, when to publish stories, and how often to organize giveaways, but you still don’t know how to make sure your content is top-notch and high-converting. We know that creating quality…
Read MoreHow to Make Your Website Mobile-Friendly
We can’t stress enough how important it is to have a responsive mobile website. For several years now, mobile search volumes have exceeded that of desktop. You simple need a mobile-friendly website, i.e. ease of use and fast access from smartphones, tables, and all device types. As Google continues to evolve it’s AI functionality and…
Read MoreWant to Get Into Information Products? Start Here.
Information products, also often referred to as digital products, have been holding strong for some time now. Information products can come in a variety of formats, including written text, audio / podcasts, or even video (streaming or recording). In fact, many online courses you come across are info products, and these tend to be delivered…
Read More2019: Year of Accolades for Return On Now
Our primary focus on the blog is to educate, assist, offer new ideas and tips, analyze industry trends, etc. Today, I want to take a time out to highlight some great news in our world. Return On Now was originally founded in 2009. Yes, this means our 10th anniversary is later this year. We’re almost…
Read MoreHow to Trim Page Weight to Boost Page Speed [INFOGRAPHIC]
Today we have a guest post from AppDynamics. The below includes an infographic on how to improve website performance, particularly page load time. Enjoy the post! What’s one of the most annoying things about using the internet? Sure, there are pop-ups and click-bait sites—but what about speed? The speed of a web page can be…
Read More7 Ways Even Smart Marketers Can Mess Up Their SEO
If you’re new to the whole search engine optimization thing — or, heck, even if you’re not — it might be a little intimidating to think of all the factors you have to consider to have a rockin’ SEO strategy. Even worse, what if there’s stuff other people are doing that you didn’t even know about? But it…
Read More6 Ways to Immediately Amplify Your On-Page SEO
We all know how important it is to rank in search engines to help your business get found. While off-page SEO is not something you can just do in one afternoon, we have some quick tricks to skyrocket your on-page SEO with only a few simple fixes to your web page. All you need to…
Read MoreWhy Small Businesses MUST Consider Local SEO
If you prioritize your online presence within your overall marketing efforts, Local SEO is a must for any and all businesses who target a local area. These types of businesses tend to be B2C. Things like electricians, plumbers, florists, restaurants, dentists, and many more types of small enterprises fit this description. But be careful —…
Read MoreHow to Approach Link Building The Right Way: 7 Key Steps
Link building is a hot topic among Search Engine Optimization (SEO) circles. For years, links have been a key piece of how we promote and rank websites. Off page SEO is one of the “Three Pillars” of SEO, based on the model I use to explain it to folks who don’t understand how it all…
Read More6 Reasons NOT To Buy a Custom WordPress Theme
It’s no secret to clients and colleague alike…I’m a huge fan of WordPress for a variety of reasons (ease of use, extensibility, frequency of security updates, etc.). One of its huge strengths is the availability of a large number of themes. Yet, I regularly get asked the question, “Why shouldn’t I buy a custom WordPress…
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