Advertising

Combine SEO and SEM to own the Google SERPs

How to Combine SEO and SEM to Own The Google SERPs

If are serious about your online presence, you must pay attention to your positioning in the Search Engine Results Pages (SERPs). Organic searches are likely to bring in the largest volume of new visitors. And it’s also the most likely traffic source to drive a healthy number of conversions. Unfortunately, you have to be patient […]

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Digital Branding in eCommerce

Digital Branding in eCommerce

If your brand lacks a solid digital presence, it is like a car without an engine. You can do everything else right, but it isn’t going anywhere. While old-fashioned branding options can work, they aren’t enough. For maximum impact, aim to diversify your branding tools. This post will cover everything you need to know about

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Push Notifications: What They Are And How They Boost Conversions

Push Notifications: What They Are And How They Boost Conversions

Push notifications are a style of clickable pop-up messages that applications or browsers send to users on a device or via the browser itself. Users might receive these message at any time. Some notifications may come while users are in app or on a website. Other notifications may come while the app/website is closed. For

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Will Affiliate Marketing Survive In Its Current State?

Will Affiliate Marketing Survive In Its Current State?

Anyone who has been in the affiliate marketing game will tell you that it keeps you on your toes. Your entire portfolio could fall into a downward spiral with one Google algorithm update. If you have a monetized personal blog, your income stream could vanish by breaking one small rule. If you’re looking to make

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How to Benefit from TikTok Marketing

How to Use TikTok Marketing to Make Your Business Go Viral

TikTok for Business is an edgy and effective way to promote goods and services. Since videos are the only content you can publish on TikTok, you will find that marketing on the platform is very focused and targeted. Because of these factors, brands have found great successes in publishing short clips that promote their products

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How to Improve SEO and Data Collection Using Proxies

How to Improve SEO and Data Collection Using Proxies

Marketing has changed over the years. Gone are the days when marketing solely relied on print ads and other media such as radio and television. In the digital age, marketing efforts are more data-driven. Search Engine Optimization (SEO), the practice of enhancing how a website ranks on search engines, is one of the most effective

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Data Visualization: Using It To Improve Digital Marketing Campaigns

Data Visualization: Using It To Improve Digital Marketing Campaigns

Data is the new oil, they say. You stand to benefit from collecting as much data as you can about customer behaviors and preferences. With better data, you will be able to tailor content to individual needs and interests. This type of data can make a huge difference with digital marketing. And data visualization is

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How to Engage Customers Through the Gaming Market

How to Engage Customers Through the Gaming Market

The gaming industry is blossoming. During the pandemic, 227 million Americans played video games regularly. Players from all generations flocking to games like Super Mario Bros and Call of Duty. In fact, gaming is now bigger than the TV and music industries combined. As digital technology allows players to download their favorite games without leaving

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Top 5 Influencer Marketing Tools to Improve Performance

5 Influencer Marketing Tools to Improve Performance

Social media marketing has taken many companies by storm, and now many are looking for the best ways to invest their marketing budget. Marketing through social media influencers has been giving outstanding results across the board. However, some businesses are still struggling to make the most of their marketing efforts. In this post, we will

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Infographic about display ad design trends and statistics

Display Ad Design in 2021: Trends to Know [INFOGRAPHIC]

The world of advertising moves fast. One advertising trend can rise and fall just as quickly as a meme does. A lot of marketers find it challenging to say on top of the game. Regardless, it’s always a good idea to be aware of the latest trends. They are great indicators of what’s going on

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