PPC for car dealerships is a unique and challenging task, but don’t despair. With the right information and approach, you can succeed at it.
PPC for Car Dealerships – How This Niche Differs From The Others Read More »
This blog post overviews the reasons you need to avoid infringing on trademarks in PPC Campaigns, as well as how to stay compliant.
Trademarks in PPC – What You Need to Know and What to Avoid Read More »
This post explores the upcoming PPC trends and statistical data that will shape the SEM landscape for the rest of 2024 and early 2025.
PPC Trends and Statistics for 2024 Read More »
If you need to overhaul an existing account, a PPC audit is the best way to assess areas of weakness and build an improvement plan.
PPC Audit Guide – How to Evaluate Account and Campaign Effectiveness Read More »
By effectively using informational, commercial, and transactional keyword intents, you can increase traffic and boost conversions.
Keyword Intent: Informational vs. Transactional vs. Commercial Keywords Read More »
Are your calls-to-action (CTAs) working right? Be sure to avoid these six common CTA mistakes that can crush conversion rates.
6 Common CTA Mistakes That Are Killing Your Conversions Read More »
Landing pagеs are important tools for gеnеrating lеads and salеs for your businеss. But crеating a high-convеrting landing pagе is not еasy. You nееd to consider many factors, such as thе dеsign, thе copy, thе offеr, thе audiеncе, and thе compеtition. Fortunatеly, you don’t have to do it all by yourself. Artificial intelligence (AI) can
How to Boost Landing Page Conversions with AI Read More »
A lot of people think that business-to-consumer (B2C) is 100% different from business-to-business (B2B) marketing. While that is true on many levels, B2C companies can absolutely benefit from understanding what works when marketing to businesses. Both segments are easy to engage with video content, however, B2C engages more frequently and more deeply with videos. Maybe
Explainer Videos: How They Boost B2C Conversion Rates Read More »
CRO, short for Conversion Rate Optimization, is a strategic approach to influencing your website visitors to take a specific desired action. Marketers use call to actions (CTAs) to improve the chances of conversions. Our comprehensive Conversion Rate Optimization (CRO) checklist can help you build and execute a well-planned CRO campaign. Get Started With the Conversion
Conversion Rate Optimization (CRO) Checklist: The Ultimate Guide in 2023 [INFOGRAPHIC] Read More »
The average conversion rate for landing pages across all industries is 2.35%. It doesn’t sound like a lot, and you may feel quite good about yourself if you’re already seeing better numbers for your own marketing campaigns. If you want to break into the top, though, you’ll want to aim for conversion rates of around
High Converting Landing Pages: 8 Key Elements Read More »
