Most B2B companies don’t prioritize Instagram as an important social media channel. Although 75% of B2B buyers use social media when making their purchase decision, marketers still believe that Instagram is a powerful marketing tool only for companies that target their customers directly. However, it’s high time to realize the power of Instagram marketing for […]
5 Ways Big B2B Companies Use Instagram Marketing Read More »
Let’s first address the elephant in the room: SEO is a long-term game, period. However, due to the long-term nature of the channel, it’s a very common concern of marketing executives and managers to doubt the progress of their SEO campaign—or to think that their SEO simply doesn’t bring anything at all. So, how can
How to Find Out if Your SEO Strategy is Working for Your Brand Read More »
Artificial Intelligence (AI) is no longer a concept found only in sci-fi movies and robots. For internet entrepreneurs, it is basically an integral part of our work. As a retail business managing a website and wanting to attract more business, AI tools can be an avenue for growth and more conversions. Established tech giants such
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Even though new methods come along each year and the way we use content changes, consumers still have a voracious appetite for new material. As we march forward into 2020, it’s vital to give your content strategy a fresh spin. Show your target audience that you’re aware of changes in technology and the way they
8 Ways to Refresh Your Content Marketing Strategy Read More »
What changes will we see in the world’s largest social network in 2020? Aside from changes to the algorithm which we experience every year, we’re expecting shifts in user behaviours. These changes will naturally impact our Facebook marketing decisions. In this article, we’ll walk you through some forecasts for 2020. Then we’ll discuss the future
How Facebook Marketing Will Change in 2020 Read More »
According to MillForBusiness, 380 new websites are created every minute. Yes, you read that right, every minute! And you’d never find an easier time in the past for creating a new website. Thanks to numerous platforms and open source Content Marketing Systems (CMSs) that have been developed, you can create almost any kind of website
5 Best Free Content Management Systems Read More »
YouTube marketing is one of the most efficient ways to get your business noticed online. No matter whether you’re a business or a social media influencer, YouTube is for everyone. It can help you grow your brand online using the richest of media: videos. With YouTube marketing, you can quickly increase brand awareness among internet
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Today, content rules when it comes to promoting your business online. That’s true whether you sell to consumers or other businesses. Inbound marketing has contributed to an evolution for the B2B content marketing funnel. The newly minted version has become much better and more useful than outdated outbound marketing strategies. These days customers rely on
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A lot of bloggers tend to make similar mistakes, especially in their early days blogging. Let’s review the most common SEO mistakes with blogging, what harm these mistakes can cause, and how you can avoid the same gaffs yourself. #1: Choosing the Wrong Keyword(s) This is where it all starts. A large percent of bloggers
11 SEO Mistakes Bloggers Make And How To Avoid Them Read More »
Google holds an impressive share of searches – 90.8%! Obviously, what Google says, thinks, and does matters a lot. Since its entry into the digital realm in 1998, Google’s dominance in search has been nothing short of legendary. With millions of users performing billions of searches a day, Google is typically the first place they
Why Google Loves Websites that Exhibit Strong User Engagement Read More »
