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FEATURE Ultimate Cheat Sheet LinkedIn Ad Types

A Comprehensive Guide for Linkedin Ads and Dimensions [INFOGRAPHIC]

When we look at LinkedIn advertising, the process may seem quite similar to other social media platforms. But, it is very different when we look at the end results. So, what makes LinkedIn stand out? There are many informal advertising channels at our disposal today. These platforms are tailored mostly for our profiles. It is […]

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How to Get More from Instagram, Twitter, LinkedIn, and YouTube

How To Get The Most From LinkedIn, YouTube, Twitter, and Instagram

There are a lot of social media platforms. It can be daunting to manage all of them. But, did you know that each social media platform can generate and nurture leads? In this guide, we take a look at the ten ways you can use social media profiles to grow your business and increase revenue.

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Which Social Media Platform is Most Effective for Advertising?

Which Social Media Platform is Most Effective For Advertising Your Business?

Different advertising channels deliver your message in various forms. However, social media allows you to reach your audience from different parts of the world in the shortest time. Even moreso, if your target market’s demographic aligns with the platform’s user demographics, you’ll see it work well. This is what enables social media advertising to drive

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Social Media Automation

Social Media Automation Strategies for Startups

Attracting attention and being “seen” is one of the hardest problems new business startups face. With so much competition for attention today, we have a lot to think about and consider. It’s important that you do all that you can to stand out from your competition. Without a long-term reputation or a client list to

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B2B Content Marketing Guest Post FEATURE IMAGE

How To Improve Your B2B Content Marketing

It doesn’t matter whether you are strictly an online company or an international enterprise with retail storefronts across the globe. In either situation, B2B marketing plays a major role in your ongoing growth. However, improving on the B2B marketing foundation can be difficult, especially with growing competition and a break-neck pace of changing trends. According

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LinkedIn Advertising

How to Advertise on LinkedIn: A Complete Guide

LinkedIn is too often an afterthought for many marketers, who choose instead to focus the majority of their social media advertising on Facebook alone. But with a network of 500 million professionals and counting, the smart marketer considers it a no-brainer to take full advantage of this platform. LinkedIn is the largest B2B platform ever

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B2B Social Media Facebook

The Importance of Social Media for B2B Marketers

Nowadays, you’d be hard pressed to find a person who does not have a social media account. Everyone and anyone uses Facebook and other networks to connect with friends and family, and for entertainment. It is absolutely clear that the impact of social media on business has been growing for quite some time. The reason

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Social Media Platforms of the Future

Which 3 Social Media Platforms Will Be Around in 3 Years?

Tommy Landry, the show runner here, suggested many moons ago that I draw up a quick post to predict the social media platforms of the future. We both agreed it would be a no-brainer and, therefore, easy-to-write. And, yet… The answer was so obvious that I didn’t reckon I could find 600 words to put

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Learning About LinkedIn Ads

Learning about LinkedIn Ads: 2016 Social Media Series

Hello and welcome back to the 2016 social media series for relative beginners to business social media. Today we turn our attention to LinkedIn Ads. Small biz, local biz, franchisees, every flavor of private consultant from estate planners to wedding planners, massage therapists to art therapists. “Social media is not for everybody” in the same

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LinkedIn Company Pages 2016 Social Media Series

Your LinkedIn Company Page: 2016 Social Media Series

This week, we continue our exploration of LinkedIn as a social media and content marketing platform for small businesses, contractors, nonprofits, private practices, Main Street and online storefronts, and all the little people who don’t staff an entire floor of HQ with marketing analysts. But we turn our attention to the LinkedIn Company Page now. We’re the

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