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SEO 2016 Predictions from the Austin SEO Meetup

SEO 2016 Predictions

Last week I had the pleasure of moderating a discussion for the Austin SEO Meetup. At that discussion, our focus was on uncovering what we expect to change next year — basically, an SEO 2016 Predictions session. The event took place at Orange CoWorking in south Austin. Thanks to owner Shelley Delayne for hosting the event. Orange is […]

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Google is Key For Tracking Website Visitors

How to Attract Visitors to Your Website

Search Engine Optimization or SEO has its own ways for driving traffic in the form of website visitors to a page. There are simple tactics that can make a huge difference to your position on the Search Engine Results Page – and only when applied well can a site assure a free and constant flow of website

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Return On News Feature Image Banner

Return On News: 100 Blogging Lessons, SEO Pitfalls, & More

It’s hard to believe that 2014 is nearly a wrap. And what a year it has been! From the sunsetting of Google Authorship and PageRank, to the digital war on Sony about their new movie The Interview, we have certainly had tons to talk about. With the year winding to a close and a short week

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8 Facts About Building Links

8 Facts About Links That’ll Make Your Hair Stand on End

Anyone experienced in search engine optimization knows that links are the lifeblood of a well-ranking site. We’ve seen estimates that links represent upward of 40% of the ranking factors. We’ve also seen recent news that implied links are to be added to the equation. But that’s a future-forward conversation, as implied links are more of a

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Citations Implied Links Patent

Citations and Brand Mentions: Implied Links for SEO

In the wake of several iterations of the Google Penguin penalties and a recent assault on guest blogging, marketers and webmasters worldwide express confusion and concern over the state of link building in 2014. Link building is no longer a simple volume focused activity. Now, a range of factors impact success, as well as risk

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Biggest SEO Myths Matt Cutts Video

SEO Myths: Theme of the Week

I spend a ton of time online educating myself about the latest SEO trends, reading materials from the thought leaders, and running experiments myself to figure out whether or not the discourse is on point or not. Curiously enough, I happened upon two brand new items today focused on SEO Myths. Let’s take a moment

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Is blog comment link building bad for SEO?

Is Blog Comment Link Building Bad For SEO?

If you are like most webmasters and SEOs today, you are very careful about link building, and especially blog commenting. And with good reason. Google has gone on record speaking out against link schemes as a whole. The passage below from Google’s Link Schemes Page summarizes their overall stance on the matter: Any links intended

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DIY Link Building

DIY Link Building: Easy Ways to Do It Yourself

Even with all of the hype about changes in algorithms and how social media has become important for overall rankings, link building remains one of the most important activities in driving a successful SEO campaign. If you have budget to support such a campaign, we highly recommend you hire an external agency or resource to

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