SEO / Search Engine Optimization
4 Tips to Promote Video Content
Video is a powerful content medium for storytelling. It can have a big impact on the success of your content marketing efforts and promotional campaigns. It also serves as an effective way to connect with people and establish deep relationships with your target audience. And if you want to succeed with it, you need to…
Read More7 SEO Tools for Streamlining Your Campaigns
You’ll find it very difficult, if not impossible to run a successful traffic growth strategy without the proper SEO tools on hand. Every aspect of the optimization process, from research to link building, will have a number of tools that can streamline the necessary subtasks beneath that strategy. There is such an array of choices,…
Read More7 Unconventional Tips for Writing Content That Converts into Sales
Written content is the key to a successful content marketing strategy. It’s the foundation of your strategic plan to raise brand awareness and get more people to learn about you. Plus, nailing your written content opens a lot of new doors for you. And, one of those doors is an increase in your sales. That’s…
Read MoreMultivariate and A/B Testing For SEO: How to Do It the Right Way
As the shift to digital accelerates with each passing day, marketers are working hard to find the most effective strategies for search engine optimization. A big part of success here is understanding of how users respond to your website. And the best way to find this information involves a range of website testing methods. These…
Read MoreOnline Reputation Management (ORM): 6 Tips to Boost It
No matter what size your company is or which industry you are in, sooner or later, you’ll have to deal with an unhappy customer. Fortunately, most complaints can be settled quickly through an email or a phone call. Sometimes, however, the situation gets more complicated. If a customer feels that they have been significantly wronged,…
Read MoreHow to Find Relevant Keywords for Amazon Ad Campaigns – An Expert’s Advice
Many sellers find it challenging to move product on Amazon. No matter how much effort you expend to increase organic traffic for your listings, it may never be enough. A good advertising campaign is the bedrock upon which a seller’s Amazon success is built. This is why most sellers take advantage of Amazon Ad Campaigns.…
Read MoreHow to Diagnose And Reduce The Bounce Rate On Your Blog
You put in a lot of work to create and promote blog content that appeals to your target audience. A high bounce rate is the last thing you want to see. Visitors land on your blog for a number of reasons. Maybe a branded or paid social media post directed traffic to a specific article.…
Read More5 Tips to Improve Your SEO Efforts With Video Content
People around the world have some common basic interests. We all love video content. We would rather watch a video than read a blog. According to a survey, 59% of all B2B decision-makers favor video content over text. We can’t say enough about the benefits of video marketing. Videos can be used to educate and…
Read MoreBlackhat SEO Tactics to Avoid
Blackhat Search Engine Optimization (SEO) tactics are very risky. Many of them can get you delisted on Google and other search engines if/when you get caught. Even worse, you could be labeled as a spammer and watch your website’s organic traffic vanish in short order. Blackhat SEO: Why People Do It Yes, these techniques can…
Read More7 Killer SEO WordPress Plugins That Will Help You Rank Higher
WordPress is the number one open-source content management platform for websites. The features and benefits that it offers are unmatched. Most people choose WordPress for their websites because it also offers a range of Search Engine Optimization (SEO) extensions and plugins from which to choose. If want to make your WordPress website more user-friendly, then…
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