Repurcussions of User Reviews on the Market

Understanding Fake Reviews and Their Repercussions on the Market

During the last couple of years, the popularity and impact of online reviews have grown considerably. This is quite understandable, given the fact that 68% of millennials trust online reviews more than they trust traditional television advertisements. However, this great increase in popularity has encouraged multiple business owners to purchase fake positive reviews. In the

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B2B Social Media Facebook

The Importance of Social Media for B2B Marketers

Nowadays, you’d be hard pressed to find a person who does not have a social media account. Everyone and anyone uses Facebook and other networks to connect with friends and family, and for entertainment. It is absolutely clear that the impact of social media on business has been growing for quite some time. The reason

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6 TIps Using Social Media for Content Marketing

6 Tips to Using Social Media for Content Marketing

When it comes to digital marketing, content plays a vital role and rules all other methods of online promotions. Content marketing is the fastest growing specialty in digital marketing. Experts make use of various approaches to do it effectively. For any business, quality content provides a great way to engage effectively with customers and to

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8 Ways to Turn Your Business Blog into a Lead Magnet

8 Ways to Turn Your Business Blog into a Lead Magnet

Blogging is one of the most successful marketing tools available. It can attract new consumers in many ways, helping companies to increase revenue. That’s exactly why two-thirds of companies claim that their crucial marketing goal is to generate traffic and leads. However, with millions of blogs live worldwide, it is becoming more difficult to attract

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Writing Hacks that will Help Your Link Building

11 Writing Hacks to Improve Your Link-Building

Let’s start off with a simple explanation of how link-building works. In order for search engines to crawl the majority of content that’s posted on the web, the so-called “crawlers” are constantly jumping around, looking for new content and backlinks to index. SEO professionals will tell you that link-building is one of the most important

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How to Improve Demand Generation and Lead Generation with Content Syndication

How to Improve Demand and Lead Generation with Content Syndication

Do you want your brand to be the first thing that pops into someone’s mind when they think of the services or products you offer? Of course you do. You want potential customers to become customers, and for customers to stay that way. But most of all, you want your business to grow and prosper.

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SEO Tools to Help With Blogging Success

10+1 Kick Ass SEO Tools to Skyrocket Your Blog Positions

Google relies on over 200 major and over 10,000 minor signals when determining your blog’s ranking. It’s safe to assume that climbing up the ranks requires a lot of time, effort, and expertise on your part. This is especially true when it comes to practices like link building, keyword research, and production of high-quality content that will

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