Today, Matt Cutts, the head of Web Spam for Google, released a new video to the company’s GoogleWebmasterHelp stream on YouTube. In it, he talks about upcoming plans for algorithm updates and penalties. Below is our summary of the video contents. Give it a read and then watch the original Google Penalty video for yourself (embedded at the end of… read more →
We have covered Google Penguin in great detail here on Return on Now. After doing many link audits and link profiles, we have a good handle on what it was and how to address it. Figuring out exactly which links and domains are responsible for Penguin related penalties is the hardest part of a link audit. Most in-house SEOs and… read more →
Over the past 2-3 months, I have been approached by at least a dozen people with questions regarding web directories. Every one of them had a different opinion about whether they help or hurt for SEO. I get why there is so much fear for many of us. During the second quarter of 2012, entire blog networks and other directories… read more →
Today, I presented to the Austin SEO Meetup about the Google Penguin Update. It was a lively session with a lot of questions and feedback afterward. For those of you who missed it, here is the overall agenda we covered: What is Google Penguin? What Websites Did Penguin Impact, and Why? How to Google Proof Your Website Building Links In… read more →
Enjoy today’s guest post by SEO professional Deepak Gupta. The opinions, images, and details below are the that of Mr. Gupta and do not necessarily reflect those of Return On Now. Everyone knows that a website is important for almost every business. It is now an unwritten code that a brick and mortar business has to be supported by something… read more →
Today’s post comes to you courtesy of the newest member of the Return On Now family, John Nettles. John recently joined us to provide copywriting and white paper authoring services. In this post, he covers off five shortsighted stigmas about SEO that should be eliminated from your vocabulary. The recent Google Penguin update has generated considerable confusion, causing some businesses… read more →
Over the past couple of days, the SEO and webmaster forums have been rife with speculation that Google is testing some sort of new algorithm update this week. Give a look to some of the speculation and commentary on the Webmaster World Google Forum for reference. Is this the “jarring and jolting” Penguin Refresh we’ve been hearing about? Last month,… read more →
Although Google did the initial push out of their Penguin update back on April 24, 2012, it is abundantly clear that this is only the first step in what looks to be a fairly long road, a’la last year’s Panda update. Last week during his keynote speech at SES, Matt Cutts caused quite a stir during the Q&A portion at… read more →
Overview of what Google Panda is, and a list of good online resources where you can learn more about it.
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