Shopping Cart Abandonment Rate

How to Calculate and Improve Your eCommerce Abandonment Rate

Analytics, Conversion Rate Optimization, Customer Retention, eCommerce, Marketing, Mobile, SEO / Search Engine Optimization, Usability / UX /

A key aspect of selling online is turning your site visitors into paying customers. It’s not enough to have a potential customer visit your site and then leave, or to place items in a shopping cart and leave the site before buying. This is known as cart abandonment. It’s important, then, that you know how […]

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