Keyword Match Types for Google AdWords
Quick overview of what the main match types are for pay-per-click / PPC advertising on Google AdWords.
Keyword Match Types for Google AdWords Read More »
Quick overview of what the main match types are for pay-per-click / PPC advertising on Google AdWords.
Keyword Match Types for Google AdWords Read More »
Do you love SEO? Do you love Fantasy Baseball? They have a lot in common. Here’s one take on it. What else do you have to add?
Why SEO is Similar to Fantasy Baseball Read More »
I cover a variety of SEO topics on Return On Now, but it is often important to take a step back and consider the full realm of online marketing. While SEO is most important for presenting your best game face to the search engines, it is not the only variable at play. You also have
3 Keys to Balancing User Experience and SEO Read More »
Subdomains and subfolders are handled completely differently by search engines. Learn when and how to use each the right way.
Subdomains vs. Subfolders: Which is best for SEO? Read More »
What is the difference between White Hat and Black Hat SEO? Here is one SEO’s quick response to that exact question.
White Hat SEO vs. Black Hat SEO Read More »
Robots.txt allows you to suggest which pages each search engine should not crawl. Learn the basics in this blog post.
Robots.txt: Understanding the Basics of Crawler Management Read More »
Tommy Landry of Return on Now gives his recommendations of the top SEO Blogs on the web today.
SEO: Best Blogs about Search Engine Optimization Read More »
User Personas are crucial to creating relevant content that will get ranked well by Google in a post-Panda world.
SEO Content Strategy: The Importance of Personas Read More »
With Google Panda approaching, our author kicked off an experiment to learn how extreme of an impact the new algorithm update would have on duplicate content. Unfortunately, it blew up in his face. Now, he’s under fire and picking up the pieces. See what you think here.
An SEO Experiment Gone Awry (Mea Culpa) Read More »
There are many things that are part of SEO, but content strategy needs to be a core piece of a well-built, long-term plan.
SEO: Why You Need A Content Strategy Read More »