Guestographics is a popular and effective link-building strategy that involves creating visually appealing infographics and pitching them to other websites for publication.
This method not only helps in building backlinks but also drives traffic to your website and enhances your brand’s visibility online.
How to Build Links with Guestographics
Here is a step-by-step guide on how to effectively build links with guestographics:
Create a High-Quality Infographic
- Choose a relevant topic that appeals to your target audience.
- Use eye-catching visuals, colors, and fonts to make your infographic visually appealing.
- Include valuable information and statistics to make it informative and shareable.
- Make sure the design is clean and easy to understand.
Research and Identify Potential Websites
- Look for websites in your niche that publish infographics or visual content.
- Identify websites with good domain authority and a large following for maximum impact.
- Make a list of potential websites to reach out to for guestographic opportunities.
Craft a Persuasive Pitch for your Guestographics
- Introduce yourself and your brand briefly.
- Explain the value your infographic can bring to their website and audience.
- Personalize your pitch to each website to show that you have done your research.
- Include a call-to-action for them to publish your infographic with a backlink to your website.
- Consider writing an introduction / overview so they don’t have to create content alongside your infographic — the easier you can make it for them, the more likely they’ll play ball.
Follow Up and Build Relationships
- Follow up with the websites after sending out your pitch.
- Be polite and professional in your communication.
- Build relationships with website owners and editors for potential future collaborations.
- ALWAYS thank them if they decide to publish your infographic.
Promote Your Guestographics
- Share the published infographic on your social media channels.
- Send out a newsletter to your subscribers with a link to the published infographic.
- Encourage others to share the infographic to increase its reach and visibility.
- Monitor the performance of your guestographic and track the backlinks it generates.
Conclusion: Guestographics are Great for Link Building
Building links with guestographics can be a powerful strategy to boost your website’s SEO and increase your online presence.
By following these steps and being persistent in your outreach efforts, you can successfully use guestographics to build quality backlinks and drive traffic to your website.
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Tommy Landry
President at Return On Now
As Founder and President of Return On Now, Tommy Landry provides the vision behind our SEO and SEM methodologies. With over 25 years of business experience and a deep understanding of modern internet marketing techniques, he spends his time providing hands-on consulting, insightful content, and engaging public speaking appearances to Online Marketers of all skill levels.
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