I brandish myself a perpetual student of life, and of business. After all, life is about making mistakes, learning from them, and growing as a result of our life lessons. For most of us, the biggest lessons come from experiences themselves. But we can take a shortcut by reading and staying up to date on […]
8 Books Every Entrepreneur and Growth Hacker Should Read Read More »
Thank you to everyone who attended the social media training yesterday at the SCORE-Austin offices. As one of three components underneath SCORE’s local content marketing workshop series, this session took a deep dive into the following topics: What is social media Why use social media for marketing What are the types of social media available
Grow Your Business With Social Media and Content Marketing [SlideShow] Read More »
We like to cover more in depth topics here, such as SEO, SEM, Content Marketing, and the like. But at the core of all of these efforts is the website itself. If you are using the web to promote your business, you absolutely MUST have a quality website in place to maximize your reach out
8 Key Characteristics of a Quality Website for Business Read More »
This week I was honored to take part in the Austin edition of LocalU, a traveling series of training seminars that teaches small businesses how to market themselves online in their locale. If you are unfamiliar with LocalU, take time to review their website. They cover all of the key topics you might want to
Local Search Engine Optimization Basics [Slideshow] Read More »
If you operate a website on the WordPress platform, it’s inevitable that a hack attempt will come your way sooner or later. Just this week, the Return On Now website has been under a series of botnet attacks. Luckily, we have spent a lot of time studying how to secure WordPress from these sort of
How to Secure WordPress From Hackers for Free Read More »
Every blogger faces it sooner or later – a big fat wall that slows or prevents the build out of great posts. In most cases, it isn’t the actual process of writing that is the problem. It is just getting harder and harder to find blog topics that will help you stand out. If you
7 Reasons It’s Getting Harder to Pick Blog Topics Read More »
Today I presented the third installment of the Content Marketing series on behalf of SCORE-Austin at their offices here in town. It was good to see some familiar faces from my previous session, and also good to welcome in some new folks for the material. We covered a lot of ground in the class, most
Content Marketing: Grow Your Business With Social Media Read More »
This week, I presented in front of the Austin Online Marketing Club about what the best business models are if your goal is making money online. The presentation was a different angle for me with this group. Previous presentations were focused heavily on execution, things like how to improve website traffic and lead flow. I
Best Business Models for Making Money Online Read More »
Today I came across some huge news for bloggers and internet marketers alike – Getty Images is making close to 40 million of their stock art images available for free use, with only attribution to Getty as the source required. This is a big deal. A huge deal actually. Until now, the only ways to
Return On News: Getty Images To Offer Free Image Use Read More »
Last year, I finally bit the bullet and purchased a full access pass to the South by Southwest (SXSW) Interactive Conference. As a local Austin resident, I had taken advantage of the SXSW Music Festival for years. Having made the leap from client side to Return On Now full time in early 2012, the time
SXSW Interactive Last Minute Tips for Noobs Read More »
