Video is a powerful content medium for storytelling. It can have a big impact on the success of your content marketing efforts and promotional campaigns. It also serves as an effective way to connect with people and establish deep relationships with your target audience. And if you want to succeed with it, you need to […]
4 Tips to Promote Video Content Read More »
You’ll find it very difficult, if not impossible to run a successful traffic growth strategy without the proper SEO tools on hand. Every aspect of the optimization process, from research to link building, will have a number of tools that can streamline the necessary subtasks beneath that strategy. There is such an array of choices,
7 SEO Tools for Streamlining Your Campaigns Read More »
Every marketing professional knows that it is impossible to launch a social marketing campaign without relevant data. Target audience data has also been an object of speculation for many years. Here is why: by 2020, 92.1% of U.S. companies were using social media in their marketing campaigns. The social media market alone costs billions of
How to Use Social Data to Launch a Successful Marketing Campaign Read More »
Instagram has more potential than just developing an attractive feed. People don’t solely always post mindless selfies there. No matter what people think, you simply cannot develop a successful account just by posting images. While you may have a cursory understanding about marketing, you will have to enhance your skills if you want to grow
Top 5 Instagram Tips Web Designers Should Follow Read More »
Written content is the key to a successful content marketing strategy. It’s the foundation of your strategic plan to raise brand awareness and get more people to learn about you. Plus, nailing your written content opens a lot of new doors for you. And, one of those doors is an increase in your sales. That’s
7 Unconventional Tips for Writing Content That Converts into Sales Read More »
As the shift to digital accelerates with each passing day, marketers are working hard to find the most effective strategies for search engine optimization. A big part of success here is understanding of how users respond to your website. And the best way to find this information involves a range of website testing methods. These
Multivariate and A/B Testing For SEO: How to Do It the Right Way Read More »
No matter what size your company is or which industry you are in, sooner or later, you’ll have to deal with an unhappy customer. Fortunately, most complaints can be settled quickly through an email or a phone call. Sometimes, however, the situation gets more complicated. If a customer feels that they have been significantly wronged,
Online Reputation Management (ORM): 6 Tips to Boost It Read More »
While all the other video formats on Instagram restrict you from creating long videos, IGTV (short for “Instagram TV”) helps you take your videos to the next level by allowing you to stretch them up to an hour. This opens up an enormous opportunity for brands to create long-form video content to engage with their
How to Jumpstart Your Brand’s Instagram IGTV Strategy Read More »
When designing for the web or creating new branding materials, you might find that following the latest trends can help you create fresher, more cutting-edge designs. However, keep in mind that your looking at trends. Ask yourself whether the trend you are considering makes your website easier to use. Does it make your business more
Designers: Always Consider Customer Experience Over Design Trends Read More »
Even when times are great, you’ll find it challenging and thankless if you try to predict marketing trends for the coming year. Add in a global pandemic, and that gets even tougher. Now that the pandemic is nearly behind us, we still see a very unpredictable year in its aftermath. All of this might make
SaaS Marketing Strategies for 2021: Dos, Don’ts, and Need-to-Knows Read More »
