Tommy Landry

With over 25 years of experience in digital marketing and business strategy, I write and speak about how search and AI are changing the way companies build visibility and make decisions. My background spans SEO, Answer Engine Optimization, Generative Engine Optimization, and digital advertising, and my work now also covers AI Workflow Governance inside the business. Through that lens, I focus on how companies can bring more structure to AI use, strengthen how they show up across search and AI platforms, and avoid letting speed outrun judgment.

Predictive Analytics and AI: A Powerful Combination

Predictive Analytics and AI: A Powerful Combination

Predictive analytics, powered by artificial intelligence (AI), has emerged as a game-changer. It’s extra useful at helping marketers not only understand current trends but also anticipate future shifts. In this blog post, we’ll explore: Let’s get right to it! Understanding Predictive Analytics in Marketing Predictive analytics involves using statistical algorithms and machine learning techniques to

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6 Tactics for Effectively Presenting Your Product to Website Visitors

6 Tactics for Effectively Presenting Your Product to Website Visitors

Have you ever landed on a website only to feel overwhelmed, lost, or simply unimpressed by the product presentation? How many times have you found yourself squinting at cluttered product descriptions. Or scratching your head trying to decipher the value of what’s offered?  We’ve all been there. The internet is full of businesses battling for

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