Posts Tagged ‘search engine’

How to Boost Traffic and Conversions with Google Ads Close Variants

Have you ever mistyped a brand or product name, and yet, Google provided you with a perfect result? With each algorithm update, Google is getting smarter. Its algorithms are designed to “understand” what a user is searching for, irrespective of their spelling or grammar mistakes.  When investing in Google Ads, your goal is to put…

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The Effects Of Retargeting in Ecommerce [INFOGRAPHIC]

Customers will rarely make a purchase during their very first visit to a new website. It doesn’t matter how boldly designed the web store appears or how compelling the products and services are. Just about 2% of first time visitors actually buy, which is quite discouraging. However, there are ways to increase that number. With…

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How to Find Out if Your SEO Strategy is Working for Your Brand

Let’s first address the elephant in the room: SEO is a long-term game, period. However, due to the long-term nature of the channel, it’s a very common concern of marketing executives and managers to doubt the progress of their SEO campaign—or to think that their SEO simply doesn’t bring anything at all. So, how can…

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Everything You Need to Know About JavaScript SEO

Just launched a dynamic website? Kudos to you! It could be your best sales move yet. Now, you are presenting your best face to online prospects, and hopefully, convincing them to buy into your story. If you used JavaScript for your website, be sure you’ve properly taken search engine optimization (SEO) into account. Otherwise, missteps…

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7 Efficient Ways to Boost Your YouTube Marketing

YouTube marketing is one of the most efficient ways to get your business noticed online. No matter whether you’re a business or a social media influencer, YouTube is for everyone. It can help you grow your brand online using the richest of media: videos. With YouTube marketing, you can quickly increase brand awareness among internet…

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11 SEO Mistakes Bloggers Make And How To Avoid Them

A lot of bloggers tend to make similar mistakes, especially in their early days blogging. Let’s review the most common SEO mistakes with blogging, what harm these mistakes can cause, and how you can avoid the same gaffs yourself.  #1: Choosing the Wrong Keyword(s) This is where it all starts. A large percent of bloggers…

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Types Of Keywords Every SaaS Blog Should Use

Picking the right set of keywords is one of the most important aspects of any business’s content marketing strategy. If you own or work for a SaaS startup, you’ll need a SaaS blog—and the most effective keywords and keyword phrases to make it successful. But that isn’t as simple as it may sound. Building a…

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6 Secrets of Choosing the Perfect Domain Name for Your Online Business

Some people mistakenly believe that a website’s domain name is the actual name of the website. However, it’s much more than that. The right domain name will significantly impact your branding. It can also help increase click-through rates on organic SERPs and boost the effectiveness of any offline advertising you may be running.  And you should…

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5 SEO Tips for Healthcare and Biotech Business Growth

Have you just started a healthcare or biotech business? Then you must know how difficult it is to create awareness about what you do. It is no secret that a business can’t grow if it lacks the attention of potential customers. With the world going digital at a rapid pace, tons of people are turning…

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