Inbound Marketing

Does your marketing strategy keep the customers in mind?

How to Determine If Your Marketing Strategy Is Built With the Customer in Mind

Sometimes, a company’s marketing strategy can stray a little bit from its mission. In an attempt to target as much of the market as possible, many companies end up forgetting about the customers that already make up their consumer base. In other situations, their marketing strategy may not have enough information about their customers. In […]

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Social Media Video Marketing Campaign FEATURE IMAGE

3 Strategies to a Successful Social Media Video Marketing Campaign

Over the past two years, video marketing has revolutionized the digital marketing world. This is especially true within social media marketing. Facebook Live has rejuvenated the historic platform. TikTok has become an overnight phenomenon. And of course, YouTube continues to be a fan-favorite. Let’s look at the right ways to use video in your social

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Benefits of Multilingual Digital Marketing

Benefits of Multilingual Digital Marketing

Multilingual digital marketing is not new. Many large, middle, and small-scale businesses are already using multilingual strategies to improve their digital marketing campaigns. Let’s review the business benefits of employing multilingual strategies within your digital marketing efforts. New Business Markets Of course, multilingual digital marketing provides one huge benefit right out of the gate: it

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