Usability / UX

8 Ways to Turn Your Business Blog into a Lead Magnet

8 Ways to Turn Your Business Blog into a Lead Magnet

Blogging is one of the most successful marketing tools available. It can attract new consumers in many ways, helping companies to increase revenue. That’s exactly why two-thirds of companies claim that their crucial marketing goal is to generate traffic and leads. However, with millions of blogs live worldwide, it is becoming more difficult to attract […]

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Convert Visitors Into Buyers

How to Convert Your Website Visitors into Buyers

Want to know what turns a website visitor into a product buyer? There are many facets to selling online, especially if you use a sales funnel. Here you will discover all you need to know to start converting web visitors into buyers. You do it by managing their expectations, gaining their confidence, and getting them

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3 strategies SEO Organic Ranking

3 SEO Tips To Increase Your Organic Rankings Quickly

Regardless of business size or industry, most companies expect to take advantage of opportunities as they present themselves. Businesses of all sizes hope to use these opportunities to increase turnover, and by extension, profits. This is without a doubt the raison d’etre for most businesses. Any legal, sanctioned way of going about this process is typically

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Landing Pages that Convert

How to Create High Quality Landing Pages that Convert

We can all agree that the main purpose of a successful landing page is to increase your conversion rate and make your visitors choose you and your product/service over everybody else’s. But how exactly do you do that? To make your landing page really work for you, you need to take into account a multitude

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Hot to avoid a Google Penalty - Google is Watching

How to Protect your Website from a Google Penalty

Being levied with a Google penalty is the nightmare of pretty  much every single website owner and developer. Considering that most people look online for what they need through their search engine, it is mandatory to be in the good graces of all search engines, particularly Google. If you fail on this matter, your pages and

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Accelerated Mobile Pages (AMP) Website

AMP: The Beginning of the End for Standalone Smartphone Apps?

If you’ve been paying attention to the latest trends in content marketing and SEO, you are surely aware of the AMP initiative that was publicly announced in late 2015. For those of you who have not yet seen it, you can read more about AMP on CMSwire here, here and here. Short on time? Start

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Tips to Speed Up Your WordPress Website

Tips to Speed Up Your WordPress Website

Tired of your WordPress website running too slowly? Before you give up and start looking for another content management system (CMS) to power your website, it pays to evaluate what your options are for speeding up the site. But before tinkering with WordPress itself, it’s important that you understand why it is so important. Especially for businesses,

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7 Reasons to do Digital Marketing

7 Big Reasons Digital Marketing Rocks

It should not come as a surprise that I am a huge proponent of digital marketing across the board. Not only do we offer digital marketing outsourcing and agency services, but we have also built our own business using the same marketing channels. Why is this such a huge focus for us? Because we strongly

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