Posts Tagged ‘Instagram’

5 Instagram Trends Defining Social Media Marketing in 2019

Since its inception in 2010, Instagram has grown exponentially. The app now takes pride in having more than one billion active users monthly, according to a recent report. These numbers suggest that the platform is becoming more attractive for companies and brands. Their first priorities are to find out whether or not Instagram marketing can…

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Grow Your eCommerce Store with These 5 Content Marketing Strategies

Since the advent of the internet and cashless spending, eCommerce has been on the steady rise with no signs of stopping. Today, a great number of entrepreneurs have chosen to forego physical stores. Replacing the “brick and mortar” mentality, they are exclusively focusing their efforts online. As a result, they’re growing their businesses while raking…

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3 Underrated Advantages of Influencer Marketing

Today, brands allocate dedicated budget for influencer marketing. During 2017, 63% of companies decided to increase the budget for their influencer marketing strategies, according to a survey by bloglovin.com. Unlike traditional marketing, influencer marketing helps brands to gain as well as retain customers. In addition to this, influencer marketing is also a cost-effective strategy for brands…

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Social Media Automation Strategies for Startups

Attracting attention and being “seen” is one of the hardest problems new business startups face. With so much competition for attention today, we have a lot to think about and consider. It’s important that you do all that you can to stand out from your competition. Without a long-term reputation or a client list to…

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How To Improve Your B2B Content Marketing

It doesn’t matter whether you are strictly an online company or an international enterprise with retail storefronts across the globe. In either situation, B2B marketing plays a major role in your ongoing growth. However, improving on the B2B marketing foundation can be difficult, especially with growing competition and a break-neck pace of changing trends. According…

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Smart Ways To Generate Content Quickly And Affordably

As marketers, we know how consistent publishing is the key to content marketing success. It can reward you with better online visibility and help you emerge as a thought leader. But maintaining consistency in content creation is often the biggest challenge. Sometimes you are struggling to find the next content idea. Other times you are…

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A Step-by-Step Guide to Marketing your Mobile App

Thanks to the increased use of smartphones, there’s an ever-growing market for mobile apps. Creating an app opens up an entirely new channel through which you can interact with and engage your customers. That means your dedicated audience can have access to you in one simple click. You’ve followed every rule there is on how…

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Personalizing the eCommerce Shopping Experience for More Sales

We see it all the time… eCommerce website owners try to appeal to every single site visitor that lands on their pages. They attempt to get visitors to subscribe to a newsletter, engage with written content, or make a purchase. To the uninitiated, their decision to maximize traffic — any traffic — at all costs…

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Social Media Best Practices for 2018 – INFOGRAPHIC

Ten years ago, many of us thought that email would be the biggest change that would happen in our lifetimes affecting how we communicate with one another. We were wrong. Today, it seems, what’s changing us and the nature of our interactions with one another—and with our customers—is social media. All of us, around the…

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How to Build Social Media Into Your Content Marketing

Social media and content marketing are not interchangeable terms, although they certainly overlap in many ways. Social media is a very important tool in your overall content marketing strategy and should have just as much, if not more, attention and resources put into it as you do with creating your content. Social media allows you…

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