If your brand lacks a solid digital presence, it is like a car without an engine. You can do everything else right, but it isn’t going anywhere. While old-fashioned branding options can work, they aren’t enough. For maximum impact, aim to diversify your branding tools. This post will cover everything you need to know about […]
Digital Branding in eCommerce Read More »
The world of advertising moves fast. One advertising trend can rise and fall just as quickly as a meme does. A lot of marketers find it challenging to say on top of the game. Regardless, it’s always a good idea to be aware of the latest trends. They are great indicators of what’s going on
Display Ad Design in 2021: Trends to Know [INFOGRAPHIC] Read More »
Instagram has more potential than just developing an attractive feed. People don’t solely always post mindless selfies there. No matter what people think, you simply cannot develop a successful account just by posting images. While you may have a cursory understanding about marketing, you will have to enhance your skills if you want to grow
Top 5 Instagram Tips Web Designers Should Follow Read More »
When designing for the web or creating new branding materials, you might find that following the latest trends can help you create fresher, more cutting-edge designs. However, keep in mind that your looking at trends. Ask yourself whether the trend you are considering makes your website easier to use. Does it make your business more
Designers: Always Consider Customer Experience Over Design Trends Read More »
Instagram is all about engaging your audience. Due to its highly visual nature, the platform enjoys perhaps the highest rate of engagement among all social media. Because of this fact, businesses who wish to increase brand reach and engagement are clamoring to set up a presence on Instagram. Since its launch in 2016, Instagram Stories
How to Design Stunning Visuals for Your Instagram Stories Read More »
Social proof is one of the many ways to increase brand trust and boost conversions. You’ll absolutely need it to help you establish a better connection between your brand and your target audience, especially if you’re running an ecommerce business. Social proof comes in many shapes. Many business owners find it tricky to figure out
How to Build Big-Time Social Proof to Increase Conversions Read More »
Many businesses pursue business leads via a range of mediums, such as pay-per-click (PPC), search engine optimization (SEO), and social media marketing. If you’re using PPC, the chances are that you are directing visitors to your landing pages. The better you’re able to pitch them the offer and get them to convert, the more effective
Landing Page Tips for Better Conversion Rates and Revenue Read More »
You’re a business owner who’s planning to build a foundation in the digital landscape. The only problem is that you don’t know where to begin. This is one of the most common problems that fledgling online marketers face when expanding their online reach. Fortunately, a lot of pioneers have shared some techniques on how you
Beginner’s Guide to Effective User-Focused Optimization Read More »
When you decide to take your business to a higher level and start an online shop, you are bound to be hit by a slew of information. Even with a firm grasp on how to conceptualize an online store, it is always good to make sure you know about all the fine details that make
Essential Design Aspects for eCommerce Websites Read More »
On October 2, 2012, Marketing Sherpa released one of their popular “Charts of the Week.” This one is focused on what the top media are for driving leads on behalf of your company. Below you can view the chart for yourself. Keep in mind that the respondent base was a mix of B2C and B2B
Online Demand Generation: Top Media Vehicles for Driving Leads Read More »
