Social Media
Smart Ways To Generate Content Quickly And Affordably
As marketers, we know how consistent publishing is the key to content marketing success. It can reward you with better online visibility and help you emerge as a thought leader. But maintaining consistency in content creation is often the biggest challenge. Sometimes you are struggling to find the next content idea. Other times you are…
Read MoreWhat Can Automated Content for Social Media Do for Your Business?
Content automation tools are now available for social media. These solutions provide the ability to automate or semi-automate posting to social media channels. The software available can schedule, optimize and publish posts. It can also interact with your audience, curate content from other sites you love, and even write some content. By using content automation…
Read More5 Ways to Create Content That Boosts Your Local Search Rankings
Statistics show that mobile users employ “near me” searches not only to find places, but also to buy specific products. It means that whether you own a small Japanese restaurant, or sell handmade lingerie, you can benefit from boosting your local search ranking to generate higher sales. In fact, you don’t need to be an expert in…
Read MoreThe #SEO Secret to Ranking Web Pages That Nobody Tells You
Search engines have become the portal of choice for consumers when browsing the Internet. Google alone processes more than 70,000 searches per second. Search engines and the organic traffic they drive are the largest source of website traffic across the board. Clearly, being able to rank your web pages is paramount. This is why so…
Read MoreHow to Improve Your Local SEO: 5 Priorities to Address
Let’s face it — pretty much every business has competitors. It’s an unavoidable obstacle that we must overcome, especially if you’re a local business. When you’re going up against well-established or better-known companies, you might struggle to get in front of your potential customers. Local SEO can provide huge benefits on your path to fending…
Read MoreImportance Of Customer Reviews And How To Increase Positive Feedback
There’s no argument that customer reviews are vital when it comes to growing your business. Both online and offline customer feedback can provide a huge boost to businesses in most industries, cultivating growth as well as customer loyalty. Why are reviews so important? How can we ensure that we receive it? Customers Feel Involved Customers…
Read MoreHow to Build Backlinks Using Simple Images Effectively
Did you know that 91% of all content sees no traffic from Google whatsoever? This is an alarming fact, especially when you consider that Google holds 80.5% of all search engine market share. If you want a chance at free and efficient advertising, you have to focus on building backlinks. When talking about building links,…
Read More5 Tips on How to Work With Social Media Influencers
Many brands face a serious consumer trust crisis. The reason for that lies in misleading and false statements and all those customer expectations that companies fail to live up to. No wonder that a stunning 92% of consumers are more likely to trust recommendations from others over brand messages. Even if those “others” are perfect…
Read MoreHow Millennials Continue to Change B2C Marketing
Ah Millennials. So much has been written about them. “They are self-absorbed.” “They don’t have the work ethic of previous generations.” “They are happy to change jobs every 2 years or so.” “They are not into buying homes, taking on mortgages ,or valuing a ‘settled’ lifestyle.” “They demand much from their employers in terms of…
Read MoreHow to Advertise on LinkedIn: A Complete Guide
LinkedIn is too often an afterthought for many marketers, who choose instead to focus the majority of their social media advertising on Facebook alone. But with a network of 500 million professionals and counting, the smart marketer considers it a no-brainer to take full advantage of this platform. LinkedIn is the largest B2B platform ever…
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