Data is the new oil, they say. You stand to benefit from collecting as much data as you can about customer behaviors and preferences. With better data, you will be able to tailor content to individual needs and interests. This type of data can make a huge difference with digital marketing. And data visualization is […]
Data Visualization: Using It To Improve Digital Marketing Campaigns Read More »
Without successful marketing, you’ll struggle to succeed at any dropshipping based business model. To fend off competitors, you’ll need a brand people can trust. And to build a good brand, you will need to excel at dropshipping marketing. This post is here to help you get your arms around everything you’ll need to do in
Dropshipping Marketing: Tested Tips to Skyrocketing Your Sales Read More »
Website bounce rate is one of the most controversial indicators when it comes to evaluating digital marketing and web performance. Let’s see how Google counts the bounce rate. It calculates the percentage of single-page views compared to the total number of visits. So, when a person visits your website, looks through just one page, and
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Headless ecommerce is a growing trend in ecomm information architecture. It is important enough that anyone involved with ecommerce logistics management, operations, or IT should carefully monitor it. Difference Between Traditional and Headless Ecommerce A traditional ecommerce website has a back end tightly connected to the front end. If you make changes to the front
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Over the years, visual marketing has become an integral part of successfully running a business. Photography is an essential element in visual marketing. Why? Because it provides an opportunity for business owners to inform the public about their products effectively. Photography also contains nearly every detail of products, processes, and services. Because of this, itis
Visual Marketing: How to Sell Better Using Perfect Photography Read More »
With the internet’s increasing growth in share of overall commerce, online shopping is taking over. It is estimated that the number of global digital buyers will reach 2.14 billion in 2021. An impressive number, right? That’s why new e-commerce stores are popping up every single day. For an existing e-commerce business owner, that means that
How to Write SEO-Friendly Product Descriptions for eCommerce Read More »
Imagine, if you would, two eCommerce websites. They both sell the same products, target the same customer demographic, have a similar brand identity, and operate at roughly the same price point. Both owners are planning an exit within the next several years. Their stores are virtually identical, save for one minor difference. The owner of
3 Ways Advertising Helps Your Online Business Grow In Value Read More »
Every marketing professional knows that it is impossible to launch a social marketing campaign without relevant data. Target audience data has also been an object of speculation for many years. Here is why: by 2020, 92.1% of U.S. companies were using social media in their marketing campaigns. The social media market alone costs billions of
How to Use Social Data to Launch a Successful Marketing Campaign Read More »
Social media marketing is an integral part of your digital marketing strategy. Or at least it should be. By showing an ability to help brands build up their online presence, social media blossomed into more than just platforms to keep people connected. But its ever-changing nature can, at times, be overwhelming for marketing professionals to
Social Media Marketing: How It Has Evolved and How Businesses Can Keep Up Read More »
In today’s complex markets, consumer behavior is changing rapidly. So rapidly that it is often hard to predict. In order to keep up, marketing must have fresh advertising ideas, and also be highly adaptable and open to change. The time of educated and lucky guesses in digital marketing is over. Today, brands must develop a
6 Advertising Ideas That Are Sneaky But Brilliant Read More »
