The search engine optimization community has been up in arms over the past couple of weeks about the removal of Google Author photos from the search engine results pages (SERPs). For those of you who are unfamiliar with the Google Author photos and how they’ve appeared in the past, here is a sample: As you […]
Does Google Author Status Matter Without SERP Photos? Read More »
Every blogger faces it sooner or later – a big fat wall that slows or prevents the build out of great posts. In most cases, it isn’t the actual process of writing that is the problem. It is just getting harder and harder to find blog topics that will help you stand out. If you
7 Reasons It’s Getting Harder to Pick Blog Topics Read More »
If you run a growing website that is served up from a WordPress content management system, you have surely felt the pervasive pain of moderating spam comments. While WordPress does come with a built in commenting system, it leaves a lot to be desired for higher traffic websites that may be targeted with a lot
WordPress Plugins: Alternative Commenting Systems Read More »
Inbound marketing has been a huge buzzword over the past several years, and for good reason – it works. In fact, inbound marketing is the crux of our own promotional efforts here at Return On Now. We do little to no outbound marketing or traditional lead gen, and have had no problem growing the business
Why Inbound Marketing Is The Best Marketing Channel Read More »
Today I came across some huge news for bloggers and internet marketers alike – Getty Images is making close to 40 million of their stock art images available for free use, with only attribution to Getty as the source required. This is a big deal. A huge deal actually. Until now, the only ways to
Return On News: Getty Images To Offer Free Image Use Read More »
Social media marketing has reached widespread acceptance in the business world heading into 2014. You would be hard pressed to find a company that does not understand the value it can bring to their business success. To get a feel for the enormity of its acceptance, consider the following statistics: 86% of marketers indicate that
How To Build A Social Media Strategy Template Read More »
The blogosphere, message boards, and forums have been up in airs this week after Matt Cutts (Head of Webspam, Google) posted on his personal blog that “guest blogging is done.” Before you read the rest of this post, take a look at the blog post in question: The decay and falling of guest blogging for
Guest Blogging Is Not Dead Read More »
We’ve all witnessed the transformation of marketing in the past decade. With digital technologies have come a variety of new options for targeting and reaching out to both potential and current customers. Where we once had direct marketing, mass media advertising and similar tactics, we now have search marketing, social media, pay-per-click advertising, mobile marketing
Which Marketing Channels Provide the Most Value? Read More »
If you are like most webmasters and SEOs today, you are very careful about link building, and especially blog commenting. And with good reason. Google has gone on record speaking out against link schemes as a whole. The passage below from Google’s Link Schemes Page summarizes their overall stance on the matter: Any links intended
Is Blog Comment Link Building Bad For SEO? Read More »
Enjoy the following guest post focused on how to promote a new e-commerce website, courtesy of professional internet marketer Alan Lucas. The views expressed in this post are those of the author and not necessarily that of Return On Now. Creating an e-commerce site can be one of the most profitable moves you could ever
7 Simple Ways to Market a New E-commerce Website Read More »
