Tommy Landry

As Founder and President of Return On Now, Tommy Landry provides the vision behind our SEO and SEM methodologies. With over 25 years of business experience and a deep understanding of modern internet marketing techniques, he spends his time providing hands-on consulting, insightful content, and engaging public speaking appearances to Online Marketers of all skill levels.

The 10 Commandments of B2B Social Media

Good morning, Merry Christmas, and Happy Holidays. As I sit here awake early with my baby awaiting everyone else (who, by the way, are still sleeping), I decided to share a little holiday cheer by way of my 10 commandments of B2B Social Media.

B2C and P2P are the easiest forms of using social media for most, and we have plenty of materials available in the blogosphere about how to attack those areas. But what I see lacking is a breadth of content about B2B.

So let’s start simple…10 important tips for how to use social media correctly in B2B.

Balance: The Key to a Successful Entrepreneur

Before I dive into more meaty topics, I want to take a quick second to talk about balance and perspective. No matter what your chosen business niche, business model, or revenue approach, the context under which you operate must always remain consistent and balanced. What do I mean by that comment?

This is best explained with a story…

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