In the digital marketing world, content plays a key role, and rightly so!
By writing quality and benefit-focused content marketers can both:
- Attract users’ attention, and
- Improve their brand visibility online
More importantly, content can help them improve their website ranking on the SERPs (Search Engine Results Pages).
If you are a running an SEO campaign for your website, you should also consider what word counts / content length works best for crawling, indexing, and ultimately, ranking.
The simple answer: between 1,500-2,000 words.
There have been many studies analyzing this stat, and they all land on the same range. If you want to learn more about this estimate, take a look at the below infographic which explains more about the perfect content length and how content length affects SEO.
Take a look!
Content Length and Its 10 Factors Affecting SEO [Infographic]
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Nirav Dave
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