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October 2015

Newsboy Freddy Doesn't Want to Be Jacked, Man

Why You Shouldn’t Newsjack

I don’t care what David Meerman Scott says. (If you don’t know, he wrote the book on newsjacking. Literally, wrote the book.) Thou shalt not newsjack. Thus have I spake. Before we talk about why you, specifically you — no offense — shouldn’t newsjack, let us first invoke the Internet’s favorite corollary to the Golden

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