Thank you to everyone who attended the social media training yesterday at the SCORE-Austin offices. As one of three components underneath SCORE’s local content marketing workshop series, this session took a deep dive into the following topics:
- What is social media
- Why use social media for marketing
- What are the types of social media available
- How to integrate content, social, and the customer lifecycle into your overall marketing strategy
- How to set goals, contain scope, and show successes
- Step by step on how and when to use each of the major platforms
- How SEO and social media impact each other
- Setting priorities and adjusting based on results
As always, I truly enjoyed sharing my experiences with the class. We had some very thoughtful discussion and Q&A throughout the session, and the whole group seemed to come away with new ideas for marketing their own businesses.
Slides: Grow Your Business With Social Media and Content Marketing
Here are the presentation materials. If you are interested in having me do a similar training for your organization or internal team, please contact us today for more information.
The following two tabs change content below.
Tommy Landry
President at Return On Now
With over 20 years of business experience, I bring deep marketing expertise across digital platforms and diverse industries, from startups to large enterprises. As a marketing and AI strategist, I focus on applying the HAIF (Human-AI Framework) Model to achieve business process efficiency and transformative growth. My passion lies in helping businesses combine cutting-edge AI with the human touch to deliver strategies that drive meaningful results.
Latest posts by Tommy Landry (see all)
- The AI-Enhanced CMO: How to Build a Marketing Strategy That Balances Human Judgment with AI Efficiency - February 18, 2025
- The Biggest Mistakes Companies Make When Adding AI to Their Marketing—and How to Avoid Them - February 11, 2025
- Components of AI Governance: A Framework to Reduce Risk - February 4, 2025
