Marketing - Page 51 of 56 -

Website vs. Web Presence: Are You Doing Everything You Can to Reach Customers Online?

Analytics, Blogging, Content Marketing, Lead Generation, Marketing, Public Relations, Search Engine Marketing, SEO / Search Engine Optimization, Small Business, Social Media, Training, Usability / UX / Tommy Landry

The following slide deck was my supporting material for a presentation to the Austin Online Marketing Club on November 27, 2012. It addresses the question of whether you should be managing a website, or a more comprehensive web presence. In the document, you will find a couple of case studies, a review of how the […]

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Maximizing Benefits From SEO: Why You Should Focus On More Than Just SEO

Entrepreneurship, Lead Generation, Marketing, SEO / Search Engine Optimization, Usability / UX / Editorial Team

Today we offer you a guest post from Mike McVey of Search Marketing Services company Wisdek. He reviews some non-SEO items we all need to keep in mind when benchmarking web marketing success. When you own a website, you may be thinking of doing search engine optimization in order to make it more popular and

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Social Media Networking: Focus on Relationships

Marketing, Social Media / Tommy Landry

Rather often, we find that anything labeled as “social” is lumped into one big bucket. No matter what type of social tool is being used or analyzed, a large majority of people out there use social media, social networking, and similar terms interchangeably. It is very important to understand the nuances between each individual type

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3 Reasons Why PPC Leads Do Not Convert Into Customers

Entrepreneurship, Lead Generation, Marketing, Search Engine Marketing, Small Business, Usability / UX / Tommy Landry

The following guest post comes to you courtesy of Jessica Donnovan. In this post, Jessica reviews three important factors in your PPC / SEM effort that might be limiting your ability to convert leads into sales. If you ask any entrepreneur or business owner in this generation about their marketing strategies, there’s a big chance

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5 Not-So-Obvious Reasons To Use Guest Posting To Build Your Brand

Blogging, Content Marketing, Marketing, SEO / Search Engine Optimization / Editorial Team

Enjoy today’s contributed content from professional guest blogger Mason Cameron. There are many ways to get traffic to your website, and they all have their positives. Because there are so many options, you need to decide what will work best for you. It’s possible to spread yourself too thin and see no benefit at all

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Multilingual Tweeting to Further Your Global Brand

Content Marketing, Lead Generation, Marketing, Social Media / Editorial Team

Today’s guest post provided by Shara Clark, who markets and writes about global language school Glovico. In this post, she analyzes how to approach tweeting in multiple languages – why, how, and even a little bit about when. An estimated 13% of the global population speaks English. As a global marketer, that leaves you with

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3 Tips for Building a Strong Online Presence

Content Marketing, Entrepreneurship, Local Businesses, Marketing, SEO / Search Engine Optimization, Small Business, Social Media / Tommy Landry

The following guest post has been contributed courtesy of freelance writer Becky Wilcox. She covers some basic items to keep in mind when working to build out your overall presence online. Take one look at practically any sector of business these days, and it becomes increasingly clear just how important the Internet has become in

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Managing Web Forms For Conversion and Lead Quality

Lead Generation, Marketing, Research, Usability / UX / Tommy Landry

Marketing Sherpa recently released another solid chart of the week, this one focused on form fields for lead generation. The chart summarizes the list of fields that marketers designated as the most important for lead generation forms. But before we get to the chart, let’s frame the topic to understand why this data is of great

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5 Reasons To Hire a Freelance SEO for your Search Marketing

Entrepreneurship, Marketing, Search Engine Marketing, SEO / Search Engine Optimization / Tommy Landry

If you own and manage a website, which all businesses should do these days, you need to be sure it is properly written, configured, and optimized for the search engines to crawl and rank it. There are multiple options for handling your SEO: Put in the time to learn it yourself and hope for the

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Visual Content, Link Earning, Explainer Videos, and more | Return On News

Analytics, Content Marketing, Marketing, Return On News, SEO / Search Engine Optimization, Social Media / Tommy Landry

It has been close to two months since I’ve shared anything via Return On News, so let’s take a break from the normal flow of posts to look at some interesting content I’ve curated to Twitter lately. If you like what you see below, please follow our two Twitter accounts: Tommy Landry and Return On Now! Return On

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