SERP Features – Trends and Optimization Tactics
SERP Features have grown in importance in recent years. In this blog post, we overview what SERP features are and how to optimize for them.
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semantic markup
Local SEO for Pest Control Companies – Own Your Local Market
Local SEO for pest control companies can help maximize exposure for your services business. Read this post for tips and tricks to get it right.
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Structured Data for SEO: Advanced Strategies to Boost Performance
If you haven’t been using structured data for SEO benefits, read this post to understand why the time is now to embrace it moving forward.
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Plumber SEO: Secrets to Dominate the Local Market
Today, consumers turn to search engines to find local services. Because of this, all businesses in service-related industries need to have a robust online presence, and Search Engine Optimization (SEO) is a key strategy under that umbrella. Plumber SEO is one of the best ways for you to stand out from the competitors in a
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How to Optimize a Page for Semantic SEO [INFOGRAPHIC]
Modern businesses are constantly looking for new ways to enhance the quality of their content and create compelling pages to please search engine algorithms and attract more clients. All the effort to develop enthralling landing and product pages takes a lot of thought, time, and words. Right when you feel you have got all that
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5 Tips to Improve Your SEO Efforts With Video Content
People around the world have some common basic interests. We all love video content. We would rather watch a video than read a blog. According to a survey, 59% of all B2B decision-makers favor video content over text. We can’t say enough about the benefits of video marketing. Videos can be used to educate and
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How to Use Semantic Mark-up to Improve Your Search Results
Search engines are focused on constantly improving their ranking algorithms. In the past seven years, search engines have shifted from a keyword-based matching algorithm to semantic search. This new way of ranking content gives priority to context and intent over simple text string / keyword matches. Keyword stuffing is a thing of the past. To
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Semantic Markup: Adding Context To SEO
The Internet world has been up in airs the past few weeks in response to Google’s recent changes. And the changes this summer were quite large indeed! First, we learned that we no longer have access to full keyword-level data for our Organic traffic. Then, Google announced that they have moved to a whole new
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Advanced rel=”author” Tips From Google
By now you have surely read one of the hundreds of blog posts advising you to add authorship markup to your website (i.e. rel=”author”). Very soon, doing it will evolve from a competitive advantage in the SERPs to a standard course of business. Since websites can be deployed on a variety of platforms (custom code,
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