Posts Tagged ‘facebook’

Why SEO Matters, and Why It Should Be Your Top Digital Strategy

Search Engine Optimization (SEO) is a great marketing tool for online businesses. Many businesses online use this tool to their advantage. These companies already understand why SEO matters. But, not all of them prioritize SEO. Let’s explore some of the main reasons why SEO should take the front seat among  your business marketing strategies. First,…

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Digital Marketing for Logistics Companies: 5 Reasons To Dive In

Supply chain and logistics businesses have turned fierce. Companies are investing heavily to build customer relationships and overcome freight challenges. In fact, the global logistics market was valued at $7,641.2 billion in 2017. It is projected to reach $12,975.6 billion by 2027 — registering a CAGR of 6.5% from 2020 to 2027. But despite the…

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Visual Marketing: How to Sell Better Using Perfect Photography

Over the years, visual marketing has become an integral part of successfully running a business. Photography is an essential element in visual marketing. Why? Because it provides an opportunity for business owners to inform the public about their products effectively. Photography also contains nearly every detail of products, processes, and services. Because of this, itis…

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The Importance of Links on Instagram – Best Hacks for Your Profile

Small businesses often overlook the importance of Instagram. But you shouldn’t dismiss it, because an Instagram profile can offer many advertising benefits for your business. You can directly target a specific audience and also collaborate with influencers. On this platform, visual images can get your point across quickly and effectively. To get started, you’ll have…

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6 Digital Marketing Traps and How to Avoid Them

Digital marketing is the lifeblood of every great company.  This makes sense considering everyone spends most of their time on smartphones.  If your company isn’t using digital marketing, you’re behind the times. Money spent in the US on social media marketing reached $43 billion in 2020, a 20% increase from 2019.  While digital marketing tactics…

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Top Content That’s Popular on Social Media

Last year was a real challenge for many marketers and business owners, regardless of the niches they operate in. This especially includes social media marketers. They have had to adjust their work to the changing trends and also had to adjust to new practices. The pandemic was the main reason for all of these changes,…

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3 Ways Advertising Helps Your Online Business Grow In Value

Imagine, if you would, two eCommerce websites. They both sell the same products, target the same customer demographic, have a similar brand identity, and operate at roughly the same price point. Both owners are planning an exit within the next several years. Their stores are virtually identical, save for one minor difference.  The owner of…

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Top 5 Reasons to Use Twitter Ads

Twitter can organically build a marketing presence for a brand. Twitter ads have tremendous power to influence the purchasing decision of customers. Imagine the power of using both organic and paid Twitter ads to help drive demand and awareness of your brand. Social media has completely changed us. Most people are on social media not…

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