On Friday of last week I attended a great “Lunch and Learn” session at the Austin Chamber of Commerce offices. It was put on by Dale Carnegie Training, and focused on how to best lead virtual teams in the digital age. The session really got me thinking. For virtual teams, communication and alignment are paramount. […]
Top Digital Communication Tools for Virtual Teams, Part 1 Read More »
We are proud to offer a new service focused on managing your online reputation. We have found that nearly anyone with a brand or web presence can use help. Let’s take a moment to understand what the service is all about. Online Reputation Management: What Is It? Online Reputation Management (ORM) monitors and addresses negative mentions
Online Reputation Management Read More »
As I mentioned in my previous post, Search Engine Market Share by Country, I am following up with a similar analysis for Social Media / Social Networking. If you follow SEO and Social, you already realize that social is becoming a major factor in search. Both Google and Bing have emphasized it. Research continues to
Leading Social Media Platforms by Country Read More »
Quick overview of the various types of social media available to all of us today.
Types of Social Media Read More »
Commentary on why you MUST be yourself on Social Media, inspired by a conversation with Wesley Faulkner of Austin, TX.
A Note on Authenticity and Social Media Read More »
Important Privacy Info: Sign petition for Google & Facebook to protect your data, & learn about new persona software that the federal government is building.
Privacy and Social Media: Something is Amiss Read More »
This week I offer you the first of a series of guest posts, this one focused on using social media to drive successful events IRL. Thanks to my good friend Francisco Garcia (no, not the one who plays for the Sacramento Kings) for taking time to share his experiences here on the blog.
Social Media Success With Events Read More »
This week, let’s take a moment to look at PR / Public Relations for a moment. PR has long been a primary way by which companies of all sizes influence public opinion, build brand awareness and familiarity, and create general goodwill toward a brand.
With the latest social media tools and networking capabilities, there has been a great deal of debate about how PR is changing. Some speculate that the discipline is due to become obsolete, others advocate a revamped approach, and still others merely see today’s PR environment as a small offshoot of how we have always done it.
Public Relations: How It Works In A Social World Read More »
The old adage It’s not what you know; it’s who you know may be seen as a tired cliche in many circles these days, with good reason. This is what you’d expect from overused analogies like this one.
Tired or not, it is still absolutely a fact. Thought leaders spend unbelievable time and effort trying to hammer home this message in an online context, wrapping words like social networking, social media, social graph, and other terms around it in hopes of getting the message across.
The problem? Well, there is a forest, and there are some trees, but are they one and the same? Not really…
Social Networking: Blend With REAL Networking for Effectiveness Read More »
Let’s take a quick break from the serious topics today. In a recent conversation with a colleague of mine, I sat and watched as he struggled to come up with a new analogy for social media as a whole.
Of course, through those struggles, we both realized that it’s not quite the easiest thing to liken to another concept. At the same time, many people had already attempted to do so.
In honor of his struggles and our on-the-spot realization, I present to you the following possible analogies for social media. These all include citations if you wish to learn more about the thought process for yourself, and I’d welcome any commentary on whether you agree or disagree with my assessment of each.
Social Media Analogies Read More »
