Ryan Erwin

Ryan Erwin has more than 12 years of experience in the fields of Digital Marketing and Data Analysis, currently working as a Digital Marketing Specialist at PPCexpo.

Ultimate Guide to eCommerce Competitor Analysis

Analytics, Content Marketing, eCommerce, Inbound Marketing, Lead Generation, Marketing, Small Business, Social Media / By Ryan Erwin

Competition is an essential component affecting the success of every business. However, you only get better results if you understand what your competitors are doing well. As a way of enhancing competition, about 90% of companies use competitive intelligence to ensure that they stand out from the crowd. With the rapid growth of the internet …

Ultimate Guide to eCommerce Competitor Analysis Read More »

Data Visualization: Using It To Improve Digital Marketing Campaigns

Advertising, Analytics, Blogging, Content Marketing, Conversion Rate Optimization, eCommerce, Inbound Marketing, Marketing, SEO / Search Engine Optimization, Social Media, Video / By Ryan Erwin

Data is the new oil, they say. You stand to benefit from collecting as much data as you can about customer behaviors and preferences. With better data, you will be able to tailor content to individual needs and interests. This type of data can make a huge difference with digital marketing. And data visualization is …

Data Visualization: Using It To Improve Digital Marketing Campaigns Read More »