Gael Breton

Gael is Co-Founder and chief editor of Authority Hacker. Whether it’s through our blog, Podcast or premium training courses, the aim is simple: cut through the BS, get to the facts and help people grow long term, sustainable online web properties that people are proud to put their name to!

Will Affiliate Marketing Survive In Its Current State?

Will Affiliate Marketing Survive In Its Current State?

Advertising, Blogging, Content Marketing, Inbound Marketing, Marketing, SEO / Search Engine Optimization, Social Media, Usability / UX /

Anyone who has been in the affiliate marketing game will tell you that it keeps you on your toes. Your entire portfolio could fall into a downward spiral with one Google algorithm update. If you have a monetized personal blog, your income stream could vanish by breaking one small rule. If you’re looking to make […]

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How much does Google really care about content freshness - fresh grass

How Much Does Google Really Care About Content Freshness?

Analytics, Blogging, Content Marketing, Inbound Marketing, SEO / Search Engine Optimization, Usability / UX, WordPress /

A couple of years ago, the blogosphere went crazy for updating old content. Optimizing your existing posts became the default for a lot of sites. It was even a higher priority than posting new content, because people realized that old content can age badly. So freshness is really important, right? Well the answer is a

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