Secure your place as the “Ground Truth.” We ensure your brand is the cited answer across Google AI Overviews, Perplexity, and SearchGPT.
Helping your brand become the “Ground Truth” for AI
Search has moved beyond the blue link. Today, buyers get instant answers through Retrieval-Augmented Generation (RAG).
If your brand isn’t structured for real-time retrieval, you are invisible to the most motivated buyers.
Answer Engine Optimization (AEO) ensures your brand’s information is selected, synthesized, and cited accurately.
Powered by the HAIF Model, our AEO consulting bridges the gap between your expertise and the AI’s retrieval engine.
What AEO Really Means
AEO is the process of making your website “extractable.” While SEO focuses on humans clicking links, AEO focuses on AI agents “buying” your facts.
We help you:
- Ensure Proper Attribution: Forcing the “Source Link” so AI users can navigate back to your site.
- Architect RAG-Ready Content: Structuring data so AI can “lift” it without losing context.
- Strengthen Entity Credibility: Aligning your site with Knowledge Graphs so AI identifies you as a primary authority.
Where AEO Matters Most
Our AEO consulting focuses on the environments where AI and search intersect:
- Google AI Overviews: Ensuring factual consistency and high-intent citations.
- Search-First AI (Perplexity & SearchGPT): Optimizing for engines that live and die by real-time web retrieval.
- Voice & Ambient Computing: Preparing for the “single-answer” world of Siri, Alexa, and Gemini Live.
These systems rely on your site’s semantic clarity, authority, and structured signals to determine what gets featured.
We ensure those systems can interpret your expertise without distortion or omission.
Our AEO Consulting Process
1. Audit and Assessment
We analyze your website’s schema, structured data, and entity relationships to identify where search-integrated AI systems may fail to interpret your content accurately.
2. Strategic Blueprint
We define your entity optimization, schema enhancements, and topical relevance plan, aligning every improvement with measurable business goals.
3. Implementation Support
We work directly with your dev or marketing teams to integrate structured data, refine content markup, and align messaging for AI-overview readiness.
4. Continuous Refinement
We monitor how Google and Bing AI outputs evolve and adjust your strategy to maintain long-term visibility and trust signals.
Who AEO Consulting Is For
AEO consulting is best suited for brands that already have a solid SEO foundation and want to protect visibility as AI answers expand.
- Brands already ranking well in Google that want to stay visible as AI-generated answers expand
- B2B and SaaS companies seeking consistent attribution across AI-enhanced SERPs
- Marketing teams needing support to align structured data, schema, and content strategy for AI systems
- Agencies looking to integrate AEO strategy into broader digital programs
AEO vs. GEO: The Difference
AEO focuses on search-connected AI (Google, Bing, SGE).
GEO focuses on LLM-native AI systems (ChatGPT, Perplexity, Claude).
- AEO (Retrieval): Optimizing for AI that crawls the web right now to find an answer (Perplexity, SearchGPT, Google AIO).
- GEO (Parametric): Optimizing for the AI’s internal memory, influencing what the model “knows” from its training data (ChatGPT, Claude).
Both AEO and GEO support the same goal: full-spectrum visibility.
AEO focuses on AI systems connected directly to search engines, while GEO addresses AI platforms that operate independently of traditional search.
Why Choose Return On Now
- 25 Years of Pioneer Expertise: Our founder, Tommy Landry, has been a leader in the search industry since 1999. He has navigated every major algorithm shift, from the birth of Google to the rise of RAG, ensuring our strategies are rooted in deep historical context and forward-thinking logic.
- 16 Years of Agency Excellence: Established in 2009, Return On Now provides the institutional stability and proven workflows required to execute complex strategies at scale.
- The HAIF Model Advantage: We employ our proprietary Human + AI Framework to bridge the gap between human expertise and machine discovery. This ensures your brand remains the “Ground Truth” that AI engines demand.
- The Discoverability Stack: We move beyond traditional rankings to dominate the total 2026 ecosystem: SEO, AEO, and GEO. We ensure your brand is the recommended choice in Google AI Overviews, Perplexity, and SearchGPT.
- Technical Architecture Specialists: We specialize in the “invisible” layer of your site (Schema, Entity Mapping, and Machine-Readable Structures), making your brand instantly digestible for AI agents.
We don’t chase trends. We prepare your brand for the future of search visibility.
Engagement Options
AEO Audit and Strategy Project
One-time assessment to identify visibility gaps in structured data, schema, and AI-overview readiness. Includes a full roadmap and implementation guidance.
Ongoing AEO Program
Continuous optimization to maintain visibility across AI-driven search systems. Monitors Google AI Overviews, Bing Copilot, and voice assistants as algorithms evolve.
Learn more about our packages and view more details on the AI-Driven Discoverability Services page.
Ready to strengthen your visibility in AI-powered search?
Let’s make sure your brand remains visible and credible as AI transforms how search results appear.
Book an AEO Consultation today, and let’s get started!