Laura Gayle

Laura Gayle is a full-time blogger who has ghostwritten more than 350 articles for major software companies, tech startups, and online retailers. Founder of BusinessWomanGuide.org, she created her site to be a trusted resource for women trying to start or grow businesses on their own terms. She has written about everything, from crowdfunding and inventory management to product launches, cybersecurity trends, web analytics, and innovations in digital marketing.

How to Start a Business Online for less than $5,000

How to Start an Online Business for $5,000 or Less

eCommerce, Entrepreneurship, Inbound Marketing, Marketing, Social Media /

If you’ve read articles recently on personal finance or employment options, you’ve likely seen references to income inequality, lengthening work hours, and the quest for career satisfaction. Many of us find ourselves in the predicament of tightening our budgets, hoping to make our dollars stretch as far as possible. You could try to alleviate your […]

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Use Product Bundling for Ecommerce Sales Benefit

How Product Bundling Can Boost Your E-Commerce Sales

Analytics, Conversion Rate Optimization, Customer Retention, eCommerce, Marketing, Small Business, Social Media /

Have you ever upgraded to a large popcorn or drink at the movies, merely because the helpful clerk pointed out that it’s “only 25 cents more?” Have you ever grabbed the shampoo and conditioner combo that was cellophane-wrapped together, because it was simpler than sorting through all the options on the shelf? Maybe you bought

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