Posts by Brian Mechem

3 Underrated Advantages of Influencer Marketing

Today, brands allocate dedicated budget for influencer marketing. During 2017, 63% of companies┬ádecided to increase the budget for their influencer marketing strategies, according to a survey by bloglovin.com. Unlike traditional marketing, influencer marketing helps brands to gain as well as retain customers. In addition to this, influencer marketing is also a cost-effective strategy for brands…

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