Posts Tagged ‘website’

What’s the Best SEO Strategy for Multi-Location Businesses?

If your business has multiple physical locations, you may find yourself overwhelmed with how to manage the Local SEO (Search Engine Optimization) for all of them. Unlike a single-location company where you have the simple option of channeling all your SEO strategies to one location, you will have to adjust your approach if you have…

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Digital Branding in eCommerce

If your brand lacks a solid digital presence, it is like a car without an engine. You can do everything else right, but it isn’t going anywhere. While old-fashioned branding options can work, they aren’t enough. For maximum impact, aim to diversify your branding tools. This post will cover everything you need to know about…

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Google Search Console: A Top Free SEO Platform

There are about 200 SEO tools in the market. Each tool employs its own approach to data collection, which includes a variety of metrics specific to that tool. How Can You Know Which SEO Platform to Trust? Your best bet is hands-on experience. Once you have to use and try to rely on the data…

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12 Content Ideas for Your Photography Business

Since the days of print advertising, content has come a long way. Content became the most effective technique to introduce your business into the digital world, ever since the emergence of SEO and digital marketing. If you want your brand to really resonate with prospects and customers, your best bet is to prioritize publishing consistent,…

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Dropshipping Marketing: Tested Tips to Skyrocketing Your Sales

Without successful marketing, you’ll struggle to succeed at any dropshipping based business model. To fend off competitors, you’ll need a brand people can trust. And to build a good brand, you will need to excel at dropshipping marketing. This post is here to help you get your arms around everything you’ll need to do in…

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5 Medical Marketing Mistakes Doctors Make

We have witnessed a rising trend in medical marketing mistakes across the board, according to recently published healthcare marketing reports by Smith and Jones 2020 and Smith and Jones 2022, digital marketing experts in the field of medicine. A poorly planned marketing campaign leads to even worse execution. And poor execution won’t just prevent you…

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Three Ways to Reduce Your Website Bounce Rate

Website bounce rate is one of the most controversial indicators when it comes to evaluating digital marketing and web performance. Let’s see how Google counts the bounce rate. It calculates the percentage of single-page views compared to the total number of visits. So, when a person visits your website, looks through just one page, and…

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How To Do a Lighthouse Audit on Your Website

Google considers website user experience, which we now call UX, as critically important. Google says they aim to “make the web more delightful.” This sentiment makes sense for all of us who use the web, and especially to Google’s business model. Consequently, Google invests considerable resources in creating a better web. One way they improve…

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How to Promote Better Cost Management with SEO

Digital marketing is very important for businesses in modern times. It is an investment that allows businesses to keep in touch with their audiences from all around the globe. Digital Marketing also helps businesses maintain brand visibility and engagement. But it won’t be cheap if you really want to show ROI. This poses a challenge…

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