Posts Tagged ‘Influencer Marketing’

4 Tips to Build Brand Trust in eCommerce

There are many strategies for successfully positioning a brand in today’s competitive market. From advanced digital marketing techniques to fun guerrilla methods, there’s always a way to reach your target audience. However, when all things are said and done, the old methods still work just as well. This is why building brand trust and brand…

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Who Trusts Influencers? [INFOGRAPHIC]

Instagram has been growing for over a decade. In that time-frame, it has evolved into a new way to market to billions of people. Thus, the social media influencer was created. Who is an Influencer? An influencer is a person that has the trust of an audience. They can grow this audience in multiple ways,…

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How Expert Interviews Can Improve Your SEO

“Just make good content and SEO will take care of itself” is the cliché of the SEO industry. It’s not that it is false really.  It’s that it’s makes it sound really simple when it definitely isn’t. There are a lot of people trying to make good content. Even if it is great content, it’s…

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Engaging with Influencers on Twitter: 7 Best Practices

Social media is a great place to market your brand and products. Combining social media marketing with influencer marketing can further improve your marketing prospects via those influencers. For every $1 spent on influencer marketing, brands can get up to $18 in earned media value.  Influencers are people who can have a significant impact on…

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Grow Your eCommerce Store with These 5 Content Marketing Strategies

Since the advent of the internet and cashless spending, eCommerce has been on the steady rise with no signs of stopping. Today, a great number of entrepreneurs have chosen to forego physical stores. Replacing the “brick and mortar” mentality, they are exclusively focusing their efforts online. As a result, they’re growing their businesses while raking…

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3 Underrated Advantages of Influencer Marketing

Today, brands allocate dedicated budget for influencer marketing. During 2017, 63% of companies decided to increase the budget for their influencer marketing strategies, according to a survey by bloglovin.com. Unlike traditional marketing, influencer marketing helps brands to gain as well as retain customers. In addition to this, influencer marketing is also a cost-effective strategy for brands…

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Boost Your #SEO with Advanced Link Building Tactics & Tips

The rules of Search Engine Optimization are constantly evolving at the behest of Search Engine Behemoths like Google. Heck! Brands have to continually upgrade and re-invent their SEO strategies if they want to stay relevant. No doubt, black hat strategies — such as dubious link-building — are now flagged down by Google’s ever-changing algorithm. For…

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5 Tips for Beginner Bloggers to Find a Target Audience

When you’re just getting started as a blogger, you have so many questions to answer. From finding a topic you’re passionate about and defining the purpose of your blog, to setting it all up and going online, you have to preplan every step. That includes finding and defining the type of people you are aiming…

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5 Tips on How to Work With Social Media Influencers

Many brands face a serious consumer trust crisis. The reason for that lies in misleading and false statements and all those customer expectations that companies fail to live up to. No wonder that a stunning 92% of consumers are more likely to trust recommendations from others over brand messages. Even if those “others” are perfect…

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