ecommerce - Page 2 of 7 -

Single-Vendor vs. Multi-Vendor Marketplace: 5 Factors to Consider

eCommerce, Entrepreneurship, Marketing, Small Business / Solomon Njoroge

We have witnessed true innovation as we watch smartphones grow in market penetration of smartphones and the advancement of similar technologies. This evolution has changed the business landscape. Today, most people have become used to buying online. With this develop, serious business ventures have to consider launching an online store if it fits their overall […]

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How to optimize ecommerce conversion rates using the right lead generation funnel

How to Optimize eCommerce Conversion Rates with the Right Lead Generation Funnel

Conversion Rate Optimization, eCommerce, Inbound Marketing, Lead Generation, Marketing, SEO / Search Engine Optimization, Social Media / Andre Oentoro

Ecommerce has been on the upswing for several years now, boosted even further by the Covid-19 restrictions on brick and mortar businesses. Many of us were forced to stay home all day, every day. Even avoiding trips to the grocery store. Meanwhile, online stores because a must for people across the country. Now that Covid-19

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How to Use APIs to Enhance Your SEO

Advertising, Analytics, eCommerce, Inbound Marketing, Local Businesses, Marketing, Search Engine Marketing, Security, SEO / Search Engine Optimization, Social Media, Usability / UX / Jonathan Aisiki

According to research, marketers employ up to 30 distinct applications to accomplish their goals. Because of this situation, marketers frown upon the idea of ramping on yet another complex and difficult-to-learn tool. Fortunately, we can use APIs to accomplish the same tasks faster and more efficiently. API technologies provide unprecedented access to important data, and

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How to Combine SEO and Email Marketing in B2B

Analytics, Content Marketing, Customer Retention, eCommerce, Entrepreneurship, Inbound Marketing, Lead Generation, Marketing, Mobile, SEO / Search Engine Optimization, Social Media, Usability / UX, Video / Nina Petrov

We are nearly halfway through 2022. As of now, we can already observe some new trends in B2B marketing that have emerged and are here to stay. Search engine optimization (SEO) has long been a key strategy for supporting traffic and overall business growth. It remains a top priority for any business with an online

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8 Ways eCommerce Websites Can Use Coupon Codes to Increase ROI

Advertising, Conversion Rate Optimization, Customer Retention, eCommerce, Inbound Marketing, Lead Generation, Marketing, Social Media / Ron Stefanski

Do coupon codes really increase conversion rates on eCommerce websites? The answer is a resounding “Yes.” When people land on your eCommerce website, you only have a few seconds to capture their attention. Coupons are a great way to do so. Coupons will help you build brand awareness, increase customer satisfaction, and generate loyalty. Best

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Ecommerce SEO: How to Drive Organic Traffic to Your Online Store

eCommerce, SEO / Search Engine Optimization / Pallabi Nandi

We have made a major shift in recent years, and everything is going digital at a rapid pace. Rather than opening brick-and-mortar stores, people are prioritizing digital, specifically eCommerce, for delivering goods and services. eCommerce is completely different from the old model. It requires much more attention to driving organic traffic, converting visitors, and enhancing

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Data Visualization: Using It To Improve Digital Marketing Campaigns

Advertising, Analytics, Blogging, Content Marketing, Conversion Rate Optimization, eCommerce, Inbound Marketing, Marketing, SEO / Search Engine Optimization, Social Media, Video / Ryan Erwin

Data is the new oil, they say. You stand to benefit from collecting as much data as you can about customer behaviors and preferences. With better data, you will be able to tailor content to individual needs and interests. This type of data can make a huge difference with digital marketing. And data visualization is

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Dropshipping Marketing: Tested Tips to Skyrocketing Your Sales

eCommerce, Entrepreneurship, Information Security, Marketing, SEO / Search Engine Optimization, Small Business, Video / Nina Petrov

Without successful marketing, you’ll struggle to succeed at any dropshipping based business model. To fend off competitors, you’ll need a brand people can trust. And to build a good brand, you will need to excel at dropshipping marketing. This post is here to help you get your arms around everything you’ll need to do in

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Three Ways to Reduce Your Website Bounce Rate

Analytics, Conversion Rate Optimization, eCommerce, Inbound Marketing, Marketing, Mobile, SEO / Search Engine Optimization, Usability / UX / Kate Parish

Website bounce rate is one of the most controversial indicators when it comes to evaluating digital marketing and web performance. Let’s see how Google counts the bounce rate. It calculates the percentage of single-page views compared to the total number of visits. So, when a person visits your website, looks through just one page, and

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How Headless Ecommerce Impacts Logistics

eCommerce, Entrepreneurship, Mobile, Usability / UX / Brad Shorr

Headless ecommerce is a growing trend in ecomm information architecture. It is important enough that anyone involved with ecommerce logistics management, operations, or IT should carefully monitor it. Difference Between Traditional and Headless Ecommerce A traditional ecommerce website has a back end tightly connected to the front end. If you make changes to the front

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