TL/DR: Every brand can benefit from a great blog. However, it takes some hard work to create growth and ensure that your audience members stay engaged. Writing a blog can be a rewarding way to reach out to your audience, and share your thoughts and knowledge on issues that are relevant to them. When used […]
11 Content Marketing Hacks to Speed up Blogging Growth Read More »
When starting a business, you have so many action items handle that blogging may be the last thing on your list. You’re a businessperson, a numbers person, not a blogger–right? Well, I hate to break it to you, but if you’re going to start a business–you need to have a business blog. For starters, it
Five Business Tools to Support your Blogging Efforts Read More »
If you are your own boss and work from home writing your blog, productivity might be a common issue in your life. Not that it doesn’t affect people with a 9-to-5 job. But if your bed isn’t that far, and there isn’t anyone in your case, it is easier to lose track of what you
9 Productivity Hacks for Creative Bloggers Read More »
There are some smart content marketing strategies, but the best one by far is to have great content. It doesn’t matter how much you write, or how well you market the content if you can’t actually put onto paper anything that people want to read. Then you might as well be throwing your work down a
6 Tools To Improve Your Content Writing Skills Read More »
Some people think that all it takes to have an effective content marketing campaign is writing and publishing blog posts, telling their family about it and then going do other things. If that’s your strategy, then boy are you missing out! Content marketing is so much more than that. So how do you effectively content market
Smart Content Marketing Strategies for Bloggers Read More »
With a major election occurring in a few short days here in the United States, we are seeing an amazing amount of coverage in the media and commentary on social media. It’s simply astounding to see the dialogue playing out right before our eyes. Given the current environment in this country, I felt it was
Politics and Marketing Simply Don’t Mix Read More »
If you’ve been paying attention to the latest trends in content marketing and SEO, you are surely aware of the AMP initiative that was publicly announced in late 2015. For those of you who have not yet seen it, you can read more about AMP on CMSwire here, here and here. Short on time? Start
AMP: The Beginning of the End for Standalone Smartphone Apps? Read More »
For our follow-up to last week’s Expert Round Up about the utility of white papers in content marketing, we’re pleased to present friend of the blog, Tim Walker, with the “How To.” Tim is an expert content marketer, author, speaker, and all-around Renaissance man. He has been learning the business of technology since he joined
White Papers: Still a Way to Compel and Convert Leads Read More »
A couple months ago I was working with a client on my very first freelance “white paper.” Two things: On one hand, I feel like this is such a major milestone that I should get a Christmas tree ornament. On the other hand, my degree is in English. I started writing novel academic research (it
Do People Really Read White Papers? [Expert Roundup] Read More »
In last week’s cliffhanger, my buddy Sparky, the erstwhile electrical contractor / data-comm-installer / cabling tech, challenged me to hit him with my best shot. My best shot, that is, in terms of content marketing. Eyes on the prize, people. How Do You Come Up with Blog Post Ideas for Any Business? Especially for Obscure, Niche, Non-Glam,
Blog Post Ideas for Niche SMB: What I Told my Buddy Sparky Read More »
