Competitive Analysis

Ultimate Guide to eCommerce Competitor Analysis

Ultimate Guide to eCommerce Competitor Analysis

Competition is an essential component affecting the success of every business. However, you only get better results if you understand what your competitors are doing well. As a way of enhancing competition, about 90% of companies use competitive intelligence to ensure that they stand out from the crowd. With the rapid growth of the internet

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Digital Marketing for Logistics Companies

Digital Marketing for Logistics Companies: 5 Reasons To Dive In

Supply chain and logistics businesses have turned fierce. Companies are investing heavily to build customer relationships and overcome freight challenges. In fact, the global logistics market was valued at $7,641.2 billion in 2017. It is projected to reach $12,975.6 billion by 2027 — registering a CAGR of 6.5% from 2020 to 2027. But despite the

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How to Improve SEO and Data Collection Using Proxies

How to Improve SEO and Data Collection Using Proxies

Marketing has changed over the years. Gone are the days when marketing solely relied on print ads and other media such as radio and television. In the digital age, marketing efforts are more data-driven. Search Engine Optimization (SEO), the practice of enhancing how a website ranks on search engines, is one of the most effective

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Top 13 SEO Trends and Strategies for 2022

Top 13 SEO Trends and Strategies for 2022

Search engine optimization is a constantly evolving practice, and SEO trends change quite frequently. This is due to changes with search engines, their algorithms, and the landscape of SEO competition in pretty much all niches. And if you really want to derive real business value from your website, you simply MUST stay on top of

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Google Auction Insights screenshot

How to Use Auction Insights for PPC Competitor Analysis

Competitor analysis is one of the essential strategies used by digital marketers to overcome competitors’ efforts. The Auction Insights report is the best way to identify what is working for your competitors on Google Ads. In this post, we will review Auction Insights in detail, including its definition, features, and limitations. What is Auction Insights?

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