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Benefits of Multilingual Digital Marketing

Content Marketing, Inbound Marketing, Marketing, SEO / Search Engine Optimization, Social Media / Ana Mayer

Multilingual digital marketing is not new. Many large, middle, and small-scale businesses are already using multilingual strategies to improve their digital marketing campaigns. Let’s review the business benefits of employing multilingual strategies within your digital marketing efforts. New Business Markets Of course, multilingual digital marketing provides one huge benefit right out of the gate: it […]

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5 Ways to Promote Your Brand Message

Blogging, Content Marketing, Inbound Marketing, Marketing, Public Relations, Social Media, Video / Danny Peavey

Even if you’ve done the hard work of developing or improving your brand message, it’s not enough to simply paste a mission statement onto your About page and call it a day. Marketing research has given us “The Rule of Seven.” This rule asserts that a prospect needs to see or hear your message at

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How Content Marketing Can Help Your Business

Blogging, Content Marketing, Customer Retention, Inbound Marketing, Lead Generation, Marketing, SEO / Search Engine Optimization, Small Business, Video / Katrina Fernandez

Over three million blog posts are published every single day. Regardless of the competition, content marketing has become vital tool for a successful marketing strategy. Today’s buyers love valuable free content that is relevant and compelling. Content marketing helps brands convert prospects into buyers. It’s a strategy that educates people without selling your products and/or

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The E Commerce Revolution: 8 Reasons Why Your Brand Needs SEO

Marketing, SEO / Search Engine Optimization, Usability / UX / Megan Dennis

In today’s competitive world, content plays a strategic role in defining the success of your business. The quality of your content determines the online visibility of your brand, as well as the user interaction that takes place. So, what is SEO? What value does it offer to businesses? Search Engine Optimization (SEO) has become increasingly

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Targeting Average Jane Or Joe? How To Get Them To Contact You

Content Marketing, Inbound Marketing, Marketing, SEO / Search Engine Optimization, Small Business, Social Media / Andrew Lowen

In a perfect world, your prospects – the average Jane’s and Joe’s of this world – would contact you, as opposed to the other way around. We’re not living in a perfect world, but here’s the thing: Getting your prospects so excited about your brand that they initiate contact is totally possible! How so? Let’s

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Multilingual Tweeting to Further Your Global Brand

Content Marketing, Lead Generation, Marketing, Social Media / Editorial Team

Today’s guest post provided by Shara Clark, who markets and writes about global language school Glovico. In this post, she analyzes how to approach tweeting in multiple languages – why, how, and even a little bit about when. An estimated 13% of the global population speaks English. As a global marketer, that leaves you with

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