Mobile

SEO 2016 Predictions

Last week I had the pleasure of moderating a discussion for the Austin SEO Meetup. At that discussion, our focus was on uncovering what we expect to change next year — basically, an SEO 2016 Predictions session. The event took place at Orange CoWorking in south Austin. Thanks to owner Shelley Delayne for hosting the event. Orange is…

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How to Link Facebook Posts to Business Outcomes

Whether you want to increase awareness about your brand, product or service or reach out to new customers, your business goals should motivate how you use Facebook. Some B2B marketers believe that running a few ads will be enough to meet these goals. But the truth is, it comes down to good, old-fashioned strategy. Do…

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Emojis: The Evolution of Communication

Many people lament the use of emojis in communication. They view the use of emojis as primitive. I have heard them equated with ancient pictographs and hieroglyphics. In many ways they are correct, but there is another way to view this phenomena. There is an evolution in communication happening right before us. Emojis evolved for…

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Top Tips for Small Business Website Design [Infographic]

Small businesses are often guilty of neglecting or rushing their website design in order to get it running as soon as possible. But the fact is – a wrong website design with substandard images and cluttered navigation can easily drive a lot of your customers away, leading to losses of thousands of dollars in terms…

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How to Drive Website Traffic Without Advertising

Today we offer you a guest post courtesy of Eve Haugen, on behalf of QuickSEOResults. Enjoy the guest post. I did not launch my website. I let it drift into the great ocean of the internet, barely causing a ripple. This was poor planning on my part. I regularly updated my content and kept it…

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Why White Hat SEO Requires Patience

Having played the SEO game for a decade and a half now, I’ve seen it all. Not very long ago, you could get away with all sorts of tricks to drive organic traffic. Purchased links, link wheels / schemes, keyword stuffing, and a laundry list of other spammy black hat “techniques.” Of course, we should…

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10 Steps for Conducting a Successful PPC Audit

Creating and deploying a brand new pay per click (PPC) campaign from scratch is probably the easiest way to get started working with a new SEM provider. Simply build it, test it, and optimize it. On the other hand, the situation is completely different for those of us who have a history of PPC advertising…

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How Local Businesses Can Improve Their SEO

Today we offer you a guest post from tech writer Owen Andrew, covering off some ideas for improving SEO if you are a small local business. You can find Owen on Twitter @OwenAndrew7. As mobile browsing volume continues to rise and overtake desktop search, mobile SEO becomes more and more vital to businesses. And it turns…

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