Analytics

Website vs. Web Presence: Are You Doing Everything You Can to Reach Customers Online?

Analytics, Blogging, Content Marketing, Lead Generation, Marketing, Public Relations, Search Engine Marketing, SEO / Search Engine Optimization, Small Business, Social Media, Training, Usability / UX /

The following slide deck was my supporting material for a presentation to the Austin Online Marketing Club on November 27, 2012. It addresses the question of whether you should be managing a website, or a more comprehensive web presence. In the document, you will find a couple of case studies, a review of how the […]

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Visual Content, Link Earning, Explainer Videos, and more | Return On News

Analytics, Content Marketing, Marketing, Return On News, SEO / Search Engine Optimization, Social Media /

It has been close to two months since I’ve shared anything via Return On News, so let’s take a break from the normal flow of posts to look at some interesting content I’ve curated to Twitter lately. If you like what you see below, please follow our two Twitter accounts: Tommy Landry and Return On Now! Return On

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7 Must-Have Plugins for WordPress

Analytics, Blogging, Content Marketing, Marketing, SEO / Search Engine Optimization, Social Media /

The content management system (CMS) landscape is beyond fragmented. There are literally hundreds (possibly thousands) of CMS options available. My personal favorite is WordPress, the CMS platform we use for the Return On Now website and blog. It is also the most frequently used blogging platform today. Plugins: Why They Matter Bloggers love WordPress for

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