social seo

Citations Implied Links Patent

Citations and Brand Mentions: Implied Links for SEO

In the wake of several iterations of the Google Penguin penalties and a recent assault on guest blogging, marketers and webmasters worldwide express confusion and concern over the state of link building in 2014. Link building is no longer a simple volume focused activity. Now, a range of factors impact success, as well as risk […]

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2013 Online Marketing Predictions From Around the Web

As we get a couple of weeks or so into 2013, most of the “predictions” columns, articles, and blog posts have made their way out onto the web. This annual tradition is one that most of us either love or hate. I tend to take a non-biased view to start, but there does come a

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Four Key Overlaps Between Social Media and SEO

With all of the recent talk about Google’s algorithm updates and penalties, especially Panda and Penguin, SEOs are scampering to adjust to the changes. Of course, Google is just enforcing what they have told us all along. Create great content, do it consistently, and play by the stated rules of the game. This means no backlink trickery, automated

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Social SEO Primer: How Social Media Affects Search Engine Optimization

Keeping up with the latest Search Engine Optimization news, algorithm tweaks, and penalties has become quite the roller coaster ride over the past 18 months. Beginning back in February of 2011, Google has been hammering low quality content and websites with a string of Panda updates. Then, on April 24, 2012, they pushed out the

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