Posts Tagged ‘social media marketing’

Content Strategy & Content Marketing: Not The Same

Content Marketing has been a hotly contested topic of late. It has been promoted as the best way to market yourself overall, the replacement for link building, and a requirement for success today. While I wholeheartedly agree that content marketing can provide an immense amount of business value, it is not in and of itself…

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4 of the Least Obnoxious Ways to Use Social Media to Reach Customers

Guest contributor Dixie Somers outlines four of the key rules to keep in mind when marketing your business on social media. The views expressed in this post are those of the author and not necessarily that of Return On Now. The Internet’s profit potential has brought new businesses online in droves. While this is great…

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7 Simple Ways to Market a New E-commerce Website

Enjoy the following guest post focused on how to promote a new e-commerce website, courtesy of professional internet marketer Alan Lucas. The views expressed in this post are those of the author and not necessarily that of Return On Now. Creating an e-commerce site can be one of the most profitable moves you could ever…

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Facebook Likes vs. Quality Content

Today we have a guest post from Eric Taylor, who is a freelance writer from Qwaya. In this post, Eric analyzes the differences between managing your Facebook presence in pursuit of “Likes” (i.e. Facebook Likes) and generating quality content to engage the audience. As huge proponents of content marketing, we agree with his assessment. See…

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Getting Social Media Off The Ground: 5 Steps To Get Started

When first exposed to social networking, most professionals marvel about how social is “free”. But is it really free? Sure, you can sign up for all the major services and start interacting at no cost. You can engage without any financial investment whatsoever. But is it truly free? Simple answer: No. Social media requires time,…

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