If you keep up with the local Austin startup scene or even with new social media services as they pop up, then surely you saw the announcement from Spredfast about their Social Media Campaign Management Dashboard product. It would easy to dismiss this as just another hype-laden announcement about a new social media tool, but that would be rather short-sighted in this case.
Posts Tagged ‘metrics’
Social Media: It CAN be measured too!
February 15th, 2010
4 Comments
Posted in Entrepreneurship, Facebook, LinkedIn, Marketing, Social Media, Twitter, austin | Tags: austin, enterprise, facebook, flickr, ken cho, measurement, metrics, return-on-activity, roi, scott mccaskill, social agency, Social Media, spredfast, twitter, youtube
Social Business: What is it?
December 16th, 2009
1 Comment
We’ve all heard the abundant hype about social media and how 2010 is when it will truly reach critical mass. One thing is clear…it provides a platform where your voice can not only be heard, but amplified and passed along. While this is a huge benefit of using social networking sites, it also provides quite a challenge to measure the impact of conversations to which you are not privy.
Posted in Entrepreneurship, Social Media, Uncategorized | Tags: business, facebook, foursquare, gowalla, integrating, linkedin, measure, media, metrics, networking, social, social business, twitter, wikipedia
