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Conversion Rate Optimization (CRO) Checklist: The Ultimate Guide in 2023 [INFOGRAPHIC]

Analytics, Conversion Rate Optimization, Lead Generation, Marketing, SEO / Search Engine Optimization, Usability / UX / Nirav Dave

CRO, short for Conversion Rate Optimization, is a strategic approach to influencing your website visitors to take a specific desired action. Marketers use call to actions (CTAs) to improve the chances of conversions. Our comprehensive Conversion Rate Optimization (CRO) checklist can help you build and execute a well-planned CRO campaign. Get Started With the Conversion […]

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How to Optimize a Page for Semantic SEO [INFOGRAPHIC]

Content Marketing, Inbound Marketing, Marketing, SEO / Search Engine Optimization / Dylan Thebault

Modern businesses are constantly looking for new ways to enhance the quality of their content and create compelling pages to please search engine algorithms and attract more clients. All the effort to develop enthralling landing and product pages takes a lot of thought, time, and words. Right when you feel you have got all that

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Infographic about display ad design trends and statistics

Display Ad Design in 2021: Trends to Know [INFOGRAPHIC]

Advertising, Analytics, Lead Generation, Marketing, Mobile, Research, Search Engine Marketing / Monica Aldea

The world of advertising moves fast. One advertising trend can rise and fall just as quickly as a meme does. A lot of marketers find it challenging to say on top of the game. Regardless, it’s always a good idea to be aware of the latest trends. They are great indicators of what’s going on

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How to Evaluate and Improve Customer Acquisition Costs For Maximum ROI [INFOGRAPHIC]

Advertising, Analytics, Conversion Rate Optimization, Entrepreneurship, Lead Generation, Marketing, Social Media / Reuben Yonatan

Customer acquisition cost (CAC) is a term that has increased in popularity with the rise of more targeted advertising and marketing campaigns that companies can easily track. Determining your customer acquisition cost can help you understand if you’re spending more money to obtain clients than you should be. Customer Acquisition Cost Formula The CAC formula

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Increase organic traffic without link building off page seo

How to Increase Organic Traffic Without Link Building

Analytics, Content Marketing, Inbound Marketing, Mobile, Search Engine Marketing, SEO / Search Engine Optimization, Social Media / Danish Mehmood

Digital marketing has changed the game for businesses. As more affordable digital marketing strategies increase in adoption, small companies also join the race, increasing competition. As a result, every business is trying to develop unique strategies to secure their position in their respective industry. Similarly, if you ask marketers or business owners what they want,

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eBook Marketing Best Practices: 21 Tips [INFOGRAPHIC]

Content Marketing, Conversion Rate Optimization, Entrepreneurship, Inbound Marketing, Lead Generation, Marketing, Social Media / Sudhir Bhusan

Ebook creation is a lot of hard work, but it can also be quite rewarding in the long run. It is one of the most cost-effective methods used by businesses for promoting and marketing products/services. eBooks can help generate targeted leads, which in turn will help boost the ROI on your marketing efforts. Free eBooks

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FEATURE IMAGE - Create Compelling Infographics and Guestographics

Guide to Creating Compelling Infographics for Marketing

Content Marketing, Inbound Marketing, Marketing, Mobile, SEO / Search Engine Optimization, Social Media / Paula Arce

When striving to build a compelling marketing infographic, your effort will need to involve a combination of art and science. First of all, you will need to make your infographic visually appealing to readers. This will require some creativity and a solid base of graphic design skills. It needs to look easy on the eyes.

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Lead Nurturing: How to Do It The RIGHT Way [INFOGRAPHIC]

Content Marketing, Conversion Rate Optimization, Customer Retention, Lead Generation, Marketing / A.J. Ghergich

When customers turn to you for information about a product or service, they’ve likely encountered a pain point: They have a problem they need to solve. Even more importantly, they need you to figure out if you can assist them. It’s that plain and simple. It might be a big problem—say, they have something new

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How Shopping Has Changed in Recent Years [INFOGRAPHIC]

SEO / Search Engine Optimization / Linda Parker

Ever since the introduction of ecommerce, shopping has been transformed. As soon as it was available, many tech-savvy pundits jumped on board. They espoused the benefits of shopping online, cheering on the comfort of being able to shop from your couch on any number of online stores you desire. They were enamored with how easily

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Trust me, White Hat SEO and Black Hat SEO at one time?

Can One Be a Black Hat SEO AND a White Hat SEO?

SEO / Search Engine Optimization / Tommy Landry

If you have been in the SEO game for any amount of time, you have almost certainly succumbed to the temptation to take short cuts at some point in your experience. I have been there as well. Businesses Want Results Many business decision makers don’t care to hear about how “white hat SEO takes time”,

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