Posts Tagged ‘Demand Generation’

Grow Your Business With Social Media and Content Marketing [SlideShow]

Thank you to everyone who attended the social media training yesterday at the SCORE-Austin offices. As one of three components underneath SCORE’s local content marketing workshop series, this session took a deep dive into the following topics: What is social media Why use social media for marketing What are the types of social media available…

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Lead Generation vs. Demand Generation

All too often in conversations with clients and colleagues, I hear the terms “Lead Generation” and “Demand Generation” used¬†interchangeably. Of course, once you start asking more questions, it becomes rather easy to delineate between which of the two they are really talking about. But the issue remains that too few of us understand the differences…

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